Head of Marketing Communications

TD SYNNEX

About The Position

TD SYNNEX is seeking a Senior Director, Global Marketing Communications to lead corporate brand strategy, global storytelling, and integrated marketing communications. This role operates at the enterprise level, shaping how TD SYNNEX is positioned globally while enabling regional teams to activate our brand consistently and effectively across markets. Reporting to the CVP, Global Communications & Corporate Citizenship, this leader will drive brand visibility, develop high‑impact global campaigns, and build scalable content programs that strengthen our reputation with customers, partners, and the broader technology ecosystem.

Requirements

10–15+ years of progressive leadership in global brand marketing, marketing communications, or corporate marketing.
Proven success building brand awareness in B2B, technology, or complex channel‑driven environments.
Demonstrated experience leading integrated campaigns and paid media strategies.
Strong track record scaling content programs with measurable business impact.
Experience leading lean teams and managing external agencies in matrixed organizations.
Deep expertise in global brand strategy, positioning, and storytelling.
Data‑driven marketer with strong understanding of brand and content performance metrics.
Strong executive presence with the ability to influence, align, and inspire across regions.
Hands‑on leader who balances strategic vision with operational execution.

Responsibilities

Define and execute the corporate brand marketing strategy to increase awareness, preference, and credibility globally.
Lead integrated, multi‑channel brand campaigns across paid, earned, and owned media.
Strengthen TD SYNNEX’s external presence through industry engagement, partnerships, and sponsorships.
Track and optimize brand health metrics, including awareness, perception, and share of voice.
Own the global content strategy supporting brand and demand objectives.
Scale high‑impact content programs including thought leadership, customer stories, and executive narratives.
Oversee corporate web, blog, and social storytelling to ensure clarity, consistency, and engagement.
Use performance insights to continuously optimize content reach and impact.
Lead paid media strategy to amplify corporate campaigns across digital, social, and targeted B2B channels.
Optimize media investment to maximize ROI and brand reach.
Partner with regional teams to guide local activation and execution.
Enable Regional CMOs with campaign frameworks, toolkits, and “campaign‑in‑a‑box” programs.
Establish governance models that balance global brand consistency with regional flexibility.
Partner across global digital platforms to ensure seamless execution within the DXP/CMS ecosystem.
Lead and develop a high‑performing global team and agency partners.
Influence across a complex, matrixed organization without direct authority.
Serve as a trusted advisor to senior stakeholders and cross‑functional leaders.