Head of Field Marketing & Events

Wing Assistant
Onsite

About The Position

We’re hiring our first in-person sales and events leader to build a pipeline through high-touch, in-person experiences. You’ll run the full playbook: founder-led dinners, thought leadership roundtables, conference presence at major industry events, and the scrappy mid-size gatherings where real relationships get built and deals start. A big part of this role is creative growth hacking around events, not just showing up at conferences, but pulling the right 8 people out of a 5,000-person conference for a wine dinner across the street. Renting a suite at a Vegas hotel during a major industry week, stocking the bar, and getting the right CTOs in the room. Hosting an intimate private chef dinner, a whiskey or wine tasting, or a small group experience with three target buyers and one of our founders. You’ll also run bigger productions when it makes sense, 50-person thought leadership nights, topical salons, curated industry gatherings. The official event is the excuse; the real magic is the thing you build around it. This is a hands-on operator role to start. We want to see you run a handful of small events first, prove the motion, and show the pipeline. From there, we’ll invest behind you, adding event coordinators, field marketers, and additional support so you can shift into a player-coach role and scale what’s working. You’ll also have access to researchers and other team resources from day one to help you target the right people and prep the right content. The job is a lot of work, and we know it; the support is real, but the bar is that you own the outcome. We’re a central AI SaaS company, and your job is to turn rooms into customers. The Arc of the Role: Phase 1 (first ~2 to 4 months): You personally run 6–10 small, high-signal events. Founder dinners, intimate roundtables, off-program experiences at major conferences. Prove the motion and the math. Phase 2: With clear results, we hire underneath you, likely 2–3 people over time, and you move into managing and scaling. You’ll still be in the field, but with leverage. Throughout: You have research, content, and ops support from the broader team. You’re not doing this alone, but you are the owner. What You’re Optimizing For: Building real relationships and meaningful conversations with high-fit buyers, Networking our founders and execs into the right rooms, Pushing the brand into the conversations that matter in our space, Discovering customer needs through direct, unfiltered conversation, Launching new relationships that become pipeline, Connecting in person, then moving the relationship online and into a sales motion.

Requirements

  • 5+ years in field marketing, events, or in-person enterprise sales.
  • Track record of sourcing pipeline and revenue from events.
  • Creative event instincts: ability to create exclusive experiences.
  • Strong relationships with venues, vendors, restaurants, and conference organizers in major tech hubs (SF, NYC, Vegas, Austin, Florida).
  • Comfort working directly with founders and execs to design thought leadership content.
  • Operator mindset: ability to manage event logistics independently.
  • Willingness to travel 30-50% and work nights when events demand it.
  • Self-directed and resourceful.
  • Player-coach mindset: willingness to do the work and build a team.

Nice To Haves

  • Experience in B2B SaaS or AI.
  • Experience marketing to both technical and non-technical buyers (CTOs, heads of AI/data, engineering leaders, business and operations leaders).
  • Experience specifically selling SaaS, AI, or to small enterprise.
  • Existing network in the AI or enterprise SaaS ecosystem.
  • Background launching a field motion from zero at an earlier-stage company.
  • Hospitality, concierge, or high-end events background.

Responsibilities

  • Run founder-led dinners, thought leadership roundtables, and conference presence at major industry events.
  • Organize mid-size gatherings for relationship building and deal initiation.
  • Develop creative growth hacking strategies around events.
  • Plan and execute intimate private chef dinners, whiskey or wine tastings, and small group experiences.
  • Manage larger productions such as 50-person thought leadership nights and topical salons.
  • Personally run 6-10 small, high-signal events in the first 2-4 months.
  • Build and lead a team of event coordinators and field marketers as the role scales.
  • Collaborate with founders and executives to design thought leadership content.
  • Network founders and executives into relevant industry circles.
  • Push the brand into important industry conversations.
  • Discover customer needs through direct conversations.
  • Launch new relationships that develop into sales pipeline.
  • Facilitate in-person connections and subsequent online relationship development.
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