Head of Ecommerce & Retention

Exchange Life
•$20•Remote

About The Position

This role focuses on owning Aftersell and post-purchase strategies, email campaigns and flows, conversion rate optimization (CRO) on existing pages, and product/landing pages. The individual will work collaboratively with designers, developers, and UI/UX specialists to proactively improve these areas and drive increases in Average Order Value (AOV) and Lifetime Value (LTV) through testing and strategic initiatives.

Requirements

  • High urgency and ability to ship fast.
  • Proactive follow-up without needing to be chased.
  • Strong problem-solving skills, capable of tackling complex issues without a predefined playbook.
  • Ability to learn quickly.
  • Good written English for effective asynchronous communication.
  • Willingness to work longer hours when necessary to resolve issues.

Responsibilities

  • Owning Aftersell and post-purchase strategies to increase AOV and LTV.
  • Developing and executing email campaigns and flows, including strategy, copy, testing, and sending.
  • Owning product page content, including images, in collaboration with designers.
  • Developing new product and landing pages, and improving existing pages (PDP, shop, cart, shipping, checkout) with developers and UI/UX designers.
  • Proactively working on CRO for existing pages.

Benefits

  • Remote work
  • Flexible hours
  • Full-time employment (approx. 35-40 hours/week)
  • Daily overlap with CET work hours
  • Hourly pay negotiable based on application level
  • Big bonuses to significantly increase monthly earnings
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