Head of Brand Marketing

KUNGFU.AI

1d•Remote

About The Position

KUNGFU.AI is an AI-native management consulting and engineering firm that partners with ambitious organizations through multi-year cycles of transformation to help them compete and lead in the age of AI. Their work spans AI strategy, applied machine learning and engineering, and the operationalization of AI into real products, processes, and decision systems. They design and build production-grade AI systems that drive measurable business outcomes. KUNGFU.AI has delivered 120+ engagements with a 4.5 out of 5 average client satisfaction score and an average client relationship of 1.4 years. Their clients include Google, Indeed, Johns Hopkins, Keller Williams, SXSW, WM, the Department of Defense, and UT Austin. Gartner cited them among emerging AI-native providers in January 2026. The company values curiosity, craftsmanship, and care for one another.

Requirements

8+ years of experience across brand, content, communications, or product marketing.
At least two years owning outcomes in a lead role, ideally at a B2B professional services, consulting, or enterprise technology company.
Proven work in at least one highly regulated or specialized industry: healthcare, life sciences, government or defense contracting, or financial services.
A portfolio of sector-specific work that outperformed general work.
A track record of getting technical depth out of experts and onto the page.
Demonstrable earned media results, including specific placements and the story of how they were achieved.
Direct analyst relations experience with Gartner, Forrester, IDC, or comparable, including briefings and evaluations.
A track record running measured events, including those that were discontinued.
Hands-on comfort directing AI tooling for research, drafting, and production, with clear judgment about where the human editor belongs.
Ability to go narrow by instinct, focusing on buyer, sub-sector, and problem before format.
Ability to write short, conveying complex ideas in a single sentence.
Ability to be both the architect and the operator of the brand marketing function.
Ability to measure brand work using metrics like share of voice, earned placements, and cost per opportunity.
Ability to lead without a large team today, direct external partners well, and be ready to hire and coach.
Comfort in a fast-moving, remote-first, entrepreneurial environment.
A desire to build the function rather than inherit one.

Nice To Haves

Category creation, book, or executive platform launch experience is a strong advantage.

Responsibilities

Build the sector content engine for each priority sub-sector, including a named buyer, the problem they are accountable for, the proof KUNGFU.AI can bring, and the assets that carry it.
Produce content at volume, with aim, ensuring nearly all content traces back to a named buyer in a named sub-sector.
Learn the domain properly by interviewing engineers, delivery leads, and clients, and understanding the regulation, accreditation, acquisition vehicle, and deadlines relevant to urgent purchases.
Write content following three rules: lead with fear or relief, not method; put a number in every claim; and name the regulator, standard, or deadline.
Translate service offerings into buyer language with a stated outcome, target buyer, and proof point.
Maintain the line between sector specificity and a coherent company brand.
Own Public Relations (PR) outright, including agency and contractor selection, management, and setting standards.
Build the trade press bench alongside the national press, focusing on publications buyers actually read.
Make KUNGFU.AI's proof public through client outcomes, satisfaction scores, and named logos.
Own the analyst program day to day alongside the CMO, focusing on Gartner initially.
Move KUNGFU.AI from being cited to sourced by analysts, managing briefing cadence, inquiry strategy, evaluations, and market guides.
Turn analyst validation into sales currency.
Own the event portfolio and the standard it is held to, managing cost per qualified opportunity.
Identify and attend events where buyers actually go, including sector conferences, accreditation bodies, executive roundtables, and industry days.
Own the speaking program end to end, including intake, selection, preparation, and measuring outcomes.
Own internal events and employer brand, including all-hands meetings, offsites, Lab Days, and culture moments.
Support the launch of the book 'Wayfinding' by CEO Stephen Straus and Sr. AI Strategist Ben Szuhaj.