Head of Affiliate Partnerships

On Me Gifting • San Francisco, CA

1d • Hybrid

About The Position

On Me is an affiliate business operating in the gifting and gift card space. The company has experienced significant growth and is seeking a world-class affiliate operator to manage the brand network, provide comprehensive reporting to partners, and close deals. This is a senior-level role with direct reporting to the CEO, focused on affiliate partnerships.

The role involves several key mandates: owning and expanding the affiliate brand network by identifying, prospecting, and activating partnerships across various consumer brands and affiliate networks; managing end-to-end 360 reporting to demonstrate value to partners and create compelling data stories; articulating the On Me affiliate model to brands and affiliate managers to drive activation; negotiating and closing deals with brands and affiliate managers, focusing on revenue shares, pricing, co-marketing, and performance-based terms; and starting as a hands-on operator with a clear path to building and leading a team.

The ideal candidate will have over 4 years of experience in strategic partnerships, business development, or affiliate/publisher development, with a strong understanding of the affiliate ecosystem and existing relationships. They should be technically savvy, possess contract negotiation expertise, and have a founder mindset, thriving in an early-stage, ambiguous environment. The role is based in San Francisco or requires regular travel, with a preference for in-person relationship building.

Requirements

• 4+ years in strategic partnerships, business development, affiliate/publisher development, or sales — ideally touching the gift card, payments, fintech, rewards, or affiliate ecosystem.
• Deep relationships and networking instincts — you know how to open doors with consumer brands and you build trust fast.
• Affiliate fluency — you understand affiliate/performance marketing and how to bring a new model to it (experience with CJ, Impact, Rakuten, or similar a strong plus).
• Technically savvy — you can speak to APIs, payments rails, data, and reporting with confidence.
• Contract negotiation expertise — you've structured revenue shares, exclusivity, and performance-based deals.
• Vision seller — you can take an early-stage story and make brands believe in the future.
• Founder mindset — scrappy, driven, resourceful; you build processes from scratch and thrive in ambiguity.
• Leadership-track — you can do the job yourself today and grow into leading a team.
• Located in SF or willing to travel regularly; this role is relationship-driven and benefits from in-person.

Nice To Haves

• Experience in affiliate/performance marketing or publisher development at a network or agency.
• Familiarity with card-linked offers (CLO), Mastercard/Visa rails, and open-loop/closed-loop programs.
• Experience selling into or partnering with consumer brands at scale.
• Experience building a partnerships team from zero.

Responsibilities

• Identify, prospect, and activate affiliate partnerships with consumer brands across fashion, fitness, wellness, gaming, outdoor, beauty, dining, and more — across CJ, Impact, Rakuten, Awin, and direct.
• Run high-touch outreach at scale — building a deep pipeline of affiliate partners who belong on the On Me marketplace.
• Become the face of On Me in the affiliate ecosystem: own Affiliate Summit, industry events, publisher events; turn first conversations into live affiliate programs.
• Bring (and expand) a deep Rolodex of affiliate managers, brand decision-makers, and network contacts.
• Own the 360 reporting process end-to-end — showing affiliate partners the full performance picture of what On Me drives for them.
• Build the data stories, decks, and case studies that make the affiliate pitch undeniable and keep partners expanding their programs.
• Create a repeatable feedback loop between affiliate partners and our product team — surfacing what brands need from our reporting stack and what moves them from pilot to full program.
• Own the conversation with brands and affiliate managers about what On Me is and why they should activate with us.
• Articulate the model clearly: On Me is a gifting marketplace — brands plug in via affiliate, earn on every gift redemption, and reach a highly engaged gifting audience across 72+ interest categories.
• Be fluent in how affiliate programs work end-to-end — tracking, commissions, network integrations, S2S, and how to get a brand live fast — and credible enough that affiliate teams trust you immediately.
• Negotiate and structure contracts: revenue shares, exclusive pricing, co-marketing commitments, data-sharing agreements, and performance-based terms.
• Drive deal velocity and own the close — your success is measured in partnerships signed and dollars driven, not decks delivered.
• Develop co-marketing and activation campaigns that drive mutual growth after the signature.
• Start as a hands-on operator closing deals yourself, then build the playbook, processes, and tiers that scale the function.
• Build the playbook, processes, and tiers that scale the function.

Benefits

• Base salary: $100K–$150K depending on experience
• On-target earnings (OTE): $165K–$180K (base + performance commission)
• Equity: 0.20%–0.50% of On Me depending on experience — vesting over 4 years with a 1-year cliff
• A fast-moving, founder-led team with a track record of building great products (ex-Google, Apple, Stripe)
• A beautiful office in San Francisco's FiDi (plus Downtown NYC), with 3 in-person days each week
• Paid gym access in SF, full health benefits, and unlimited PTO (that people actually use)
• The chance to own the affiliate engine at a breakout consumer startup backed by NFX, Lerer Hippeau, Focal, and Mastercard

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed