Gym Operations Manager

Anytime Fitness - Lavon, TXLavon, TX
$45,000 - $55,000Onsite

About The Position

Anytime Fitness in Lavon, TX, is seeking a friendly, motivated, and reliable Gym Operations Manager to serve as the Owner's principal operational representative. This role is responsible for the day-to-day administration, management, and operation of the gym, exercising discretion and independent judgment under the general direction of the Owner. The Gym Operations Manager will independently manage daily operations, provide recommendations on operational, personnel, financial, and business matters, and will recruit and supervise additional employees as the business grows. Key responsibilities include driving membership growth, creating a positive member experience, and representing the club on social media. This is a unique opportunity to be involved from the ground up in establishing operational systems for a new Anytime Fitness, shaping the club culture, and building the membership base. The role focuses on four key areas: Sales, Member Experience, Operations, and Social Media and Marketing.

Requirements

  • 18 years of age or older.
  • Available to work flexible hours.
  • Friendly, outgoing, and comfortable building relationships with members and prospects.
  • Ability to organize and manage business operations.
  • Ability to exercise sound judgment and make independent decisions.
  • Strong organizational and problem-solving abilities.
  • Strong communication, interpersonal, and customer service skills.
  • Organized, reliable, and detail-oriented.
  • Comfortable using basic technology, including Microsoft Office.
  • Ability to learn new software and gym management systems.
  • Comfortable using social media.
  • Interest in fitness, health, and helping people improve their lives.
  • Ability to obtain CPR, First Aid, and AED certifications.
  • High school diploma or equivalent required.

Nice To Haves

  • Sales experience is preferred but not required.
  • Prior gym, retail, hospitality, sales, management, or customer service experience.
  • Leadership or team management experience.
  • Experience creating simple social media content or appearing on camera.
  • Current CPR, First Aid, and AED certifications.
  • 1–3 years of sales or management experience preferred.

Responsibilities

  • Monitor membership trends and recommend strategies to build membership.
  • Develop procedures for membership sales and registration.
  • Give club tours and explain membership options.
  • Follow up with leads by phone, text, email, and in person.
  • Help prospective members choose the right membership.
  • Support presale, grand opening, and local outreach efforts.
  • Work toward membership and revenue goals.
  • Recommend strategies for improving member experience and retention.
  • Develop policies and procedures to improve member satisfaction.
  • Create a friendly, welcoming, and supportive gym environment.
  • Build relationships with members and help new members feel comfortable.
  • Develop and implement strategies to encourage member engagement and participation.
  • Exercise discretion in resolving member questions, concerns, and feedback professionally.
  • Set the tone and culture of the club.
  • Manage day-to-day club operations.
  • Develop policies and procedures for successful operation of the facility.
  • Identify operational issues and independently develop practical solutions.
  • Ensure the facility maintains a clean, organized, and professional appearance.
  • Ensure the completion of daily operational and administrative tasks.
  • Manage scheduling, supplies, vendor communication, and staff coordination.
  • Evaluate vendors and recommend purchasing decisions.
  • Coordinate maintenance and repair of equipment as necessary.
  • Recommend capital improvements and equipment acquisitions as necessary.
  • Recommend operational improvements designed to improve profitability, efficiency, and member experience.
  • Manage and supervise hourly gym employees.
  • Assist the Owner with financial planning and operational forecasting.
  • Assist in implementing marketing initiatives.
  • Recommend promotional strategies designed to increase memberships and member retention.
  • Create simple, authentic social media posts.
  • Share gym updates, promotions, events, and member milestones.
  • Develop relationships with local businesses and community organizations.
  • Be comfortable appearing on camera.
  • Make the gym feel active, approachable, and connected to the local community.
  • Identify opportunities for business growth.
  • Evaluate marketing effectiveness and recommend adjustments.

Benefits

  • Performance-based incentives with target bonus potential of approximately 20% of base salary.
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