Growth marketing manager

Newform•New York City, NY

3d•$100 - $160•Onsite

About The Position

Newform is a performance marketing agency that oversees ~100m/yr in spend for tech and mobile brands. We help category disruptors (Betr, ElevenLabs, Binance etc) scale paid social with our short-form content-led approach. We have an in-house content team that creates thousands of human ads a month with the goal of driving efficient growth for our clients. THE ROLE: As a growth marketing manager, you will play a key role in leading client relationships and their media investments. You will be responsible for overseeing media buyers and creative strategists across several accounts to drive efficient spend and scale accounts. As a growth marketing manager, you are responsible for connecting media and content strategy to ultimately achieve client goals. Although your role is primarily client-facing strategy and execution oversight, you can also dive into the weeds and use your deep platform expertise to drive results.

Requirements

3-8 years of paid media experience (agency AND/OR consumer app experience highly preferred).
Expertise in Meta required.
Experience managing accounts with 7 figure annual media budgets.
Strong presentation skills: the ability to craft compelling decks and speak effectively in client meetings is a must
Strong analytical skills
A deep understanding of mobile advertising (SKAN, AEM, MMPs, etc)

Responsibilities

Oversee annual budgets of 1-10m/yr across media channels (primarily Meta, Tiktok, and Google)
Lead client relationship and communication (regular meetings and QBRs)
Develop cohesive media strategies with creative at the forefront
Proactively suggest optimizations to improve clients' media program efficiency and scalability, working outside the dashboards (ie consult on funnel, signal engineering, etc)