Growth Marketing Manager

State Affairs•Washington, DC

20d•$110,000 - $145,000•Onsite

About The Position

State Affairs is the nation’s leading news and policy intelligence platform focused on state governments. We combine nonpartisan coverage of Statehouses across the country alongside state government data and AI-native tools into a singular platform. We inform and empower decision makers, policy professionals and citizens through our award-winning journalism and data – delivering profound insights to help our customers decode and act on state politics and policy. We’re building a category-defining business that will reshape America as we strengthen visibility into what’s happening and why at the state level. We are hiring a Growth Marketing Manager to join our team located in Washington, DC. As a member of the Growth Marketing Manager, you will:

Requirements

4+ years of professional work experience in B2B marketing, with meaningful hands-on campaign execution responsibility
Prior professional work experience executing demand generation or growth marketing campaigns (not just planning or managing agencies)
Copywriting and messaging skills for B2B audiences
Prior professional work experience working across multiple channels, including email and paid media
Ability to work directly in marketing tools and systems (CMS, paid platforms, analytics, segmentation tools)
Ability to operate independently, prioritize effectively, and ship work in a fast-paced environment
Collaboration skills and ability to work closely with Sales and cross-functional partners
Candidates must be authorized to work in the United States without the need for current or future company sponsorship.

Nice To Haves

Prior professional work experience supporting enterprise or mid-market B2B sales motions
Prior professional work experience with account-based or targeted outbound-aligned marketing programs
Prior professional work experience in a startup or high-growth organization
Knowledge of experimentation frameworks and performance-driven marketing
Prior professional work experience working in a low-brand or category-creating environment

Responsibilities

Own the end-to-end execution of B2B marketing campaigns, from concept through launch, measurement, and iteration.
Execute campaigns across channels including email, paid media, ABM-style outreach, landing pages, and basic lifecycle programs.
Write and edit campaign copy; partner with or directly manage lightweight design and creative execution.
Operate and manage marketing tools and systems (CMS, paid platforms, segmentation, analytics) required to launch and monitor campaigns.
Support account-based marketing efforts by executing campaigns against defined enterprise account lists.
Partner closely with Sales to ensure campaigns align with active outreach, messaging, and pipeline goals.
Monitor performance, surface insights, and support rapid test-and-learn cycles with clear pass/fail criteria.
Contribute tactical input to campaign design, channel selection, and execution strategy based on hands-on experience.
Maintain high execution velocity in a lean environment where speed, clarity, and iteration matter more than perfection.