Growth Marketing Manager III
About The Position
As a pioneer in digital outdoor navigation with a suite of apps, onX was founded in Montana, which in turn has inspired our mission to awaken the adventurer inside everyone. With more than 400 employees located around the country working in largely remote / hybrid roles, we have created regional “Basecamps” to help remote employees find connection and inspiration with other onXers. We bring our outdoor passion to work every day, coupling it with industry-leading technology to craft dynamic outdoor experiences. Through multiple years of growth, we haven’t lost our entrepreneurial ethos at onX. We offer a fast-paced, growing, tech-forward environment where ownership, accountability, and passion for winning as a team are essential. We value diversity and believe it leads to different perspectives and inspires both new adventures and new growth. As a team, we’re hungry to improve, value innovation, and believe great ideas come from any direction. Important Alert : Please note, onXmaps will never ask for credit card or SSN details during the initial application process. For your digital safety, apply only through our legitimate website at onXmaps.com or directly via our LinkedIn page. WHAT YOU WILL DO We’re looking for a Growth Marketing Manager to join our Growth Marketing team. This role is an individual contributor position responsible for executing user acquisition campaigns across mobile and web channels. You’ll manage performance campaigns, analyze results, and help implement strategies to drive efficient growth across one or more onX business lines. This role is ideal for someone hands-on, detail-oriented, and passionate about performance marketing. You’ll focus on channel execution, testing, and optimization—contributing meaningfully to the success of our UA programs.
Requirements
- 3-5 years of experience in user acquisition, performance marketing, or growth marketing
- Hands-on experience running mobile and web campaigns across major channels (e.g., Meta, Google, ASA)
- Working knowledge of UA analytics and attribution (e.g., MMPs, SKAN)
- Strong analytical skills and a willingness to dive into data to inform decision making
- Detail-oriented, reliable, and comfortable in a fast-paced environment
- Solid communication and time management skills
- Ability to travel quarterly for multiple days to a corporate office or other onX strategic location, such as a Basecamp.
- A shared passion for and ability to demonstrate onX’s Company Values
- Permanent US work authorization is a condition of employment with onX.
Nice To Haves
- Experience with subscription apps or working in the outdoor space
- Exposure to both agency and in-house marketing environments
- Familiarity with growth experimentation frameworks
Responsibilities
- Execute and Optimize UA Campaigns Manage paid acquisition campaigns across mobile and web platforms, such as Meta, TikTok, Google App Campaigns, etc. Focus on day-to-day execution, performance monitoring, and campaign optimization for a primary business vertical.
- Support Budget Management Work with the team manager to manage channel budgets and pacing. Analyze campaign efficiency and make tactical recommendations to improve efficiencies and returns.
- Data-Driven Execution Build and maintain reports using tools such as Excel, Looker Studio, or Tableau. Translate campaign performance data into actionable insights.
- Cross-Functional Collaboration Partner with Creative, Product Marketing, and Vertical teams to deliver assets and align on campaign priorities. Collaborate with peers across the Growth team to share learnings and ensure campaign execution is aligned with business goals.
- Channel Testing & Creative Iteration Work with creative teams to test and learn from different ad formats, messaging, and audience strategies. Run A/B tests to inform creative direction and targeting improvements.
Benefits
- Competitive salaries, annual bonuses, equity, and opportunities for growth
- Comprehensive health benefits including a no-monthly-cost medical plan
- Parental leave plan of 5 or 13 weeks fully paid
- 401k matching at 100% for the first 3% you save and 50% from 3-5%
- Company-wide outdoor adventures and amazing outdoor industry perks
- Annual “Get Out, Get Active” funds to fuel your active lifestyle in and outside of the gym
- Flexible time away package that includes PTO, STO, VTO, quiet weeks, and floating holidays
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
