Growth Marketing & Content Manager

Location3 Media•Denver, CO

5d•$75,000 - $85,000•Remote

About The Position

The Growth Marketing & Content Manager is responsible for planning, creating, and executing high-impact marketing programs that increase brand visibility, engage target audiences within our Ideal Customer Profile (ICP), and drive qualified leads, pipeline, and revenue growth for Location3 and LOCALACT. This role is hands-on and execution-focused, with a strong emphasis on content creation and distribution, email marketing, and communications. The ideal candidate is a self-starter who thrives in a fast-paced environment, can translate strategy into action, and consistently delivers high-quality creative that supports business development and sales efforts. In addition, the right candidate will embody our company values: WE LOVE NEW IDEAS - Curiosity is in our DNA WE ARE IN IT TOGETHER - Be a person people count on WE ARE PROBLEM SOLVERS - THinking critically to bring solutions to the table WE DO THE RIGHT THING - Make choices everyone can stand behind

Requirements

Bachelor’s degree in Marketing, Communications, or a related field
5+ years of demonstrated experience in growth marketing, demand generation, content marketing, or a related role
Proven experience creating high-quality content across multiple formats (writing samples required)
Hands-on experience with CRM, email marketing and marketing automation platforms (Salesforce, Act-On, HubSpot, or similar)
Strong understanding of B2B marketing, lead generation, and sales enablement
Proficiency with Microsoft Office 365
Experience with tools such as Adobe Creative Suite, Canva, ChatGPT, and Microsoft Copilot
Self-starter with the ability to work independently and drive projects forward
Strong written and verbal communication skills
Highly organized with excellent project and time management abilities
Analytical mindset with the ability to translate data into actionable insights
Detail-oriented with high standards for quality and execution
Comfortable operating in a fast-paced, evolving environment
Collaborative and relationship-driven, with strong internal and external communication skills

Nice To Haves

Experience working with franchise or multi-location brands is a plus
Denver-based candidates are a plus

Responsibilities

Plan and execute integrated marketing initiatives designed to reach, engage, and convert target audiences within our ICP
Partner with sales and leadership to develop campaigns that support new business acquisition, pipeline growth, and revenue objectives
Create and optimize content and campaigns aligned to different stages of the buyer journey (awareness, consideration, conversion)
Analyze performance across channels and campaigns, providing insights and recommendations to improve engagement, lead quality, and conversion rates
Own the ideation, creation, and execution of compelling content across formats, including:
Blog posts and thought leadership articles
Case studies and sales enablement content
Short-form and long-form video
Infographics and visual storytelling assets
Webinars, presentations, and downloadable resources
Ensure content is on-brand, strategically aligned, and optimized for distribution across owned and paid channels
Collaborate with internal stakeholders and freelance creative partners to execute content efficiently and at a high level of quality
Maintain a content calendar aligned to business priorities, campaigns, and industry moments
Plan, write, build, and deploy email marketing campaigns supporting:
Demand generation and lead nurturing
Event promotion and follow-up
Product, platform, and thought leadership initiatives
Develop and optimize automated marketing programs, including nurture streams, drip campaigns, and triggered communications
Manage and execute within marketing automation and CRM platforms such as Salesforce, Act-On, HubSpot, or similar tools
Monitor email performance (open rates, CTRs, conversions) and continuously test and refine messaging and cadence
Support client conferences and industry tradeshows through:
Pre-event and post-event email campaigns
Event-specific messaging, content, and collateral
Sales enablement materials and follow-up assets
Collaborate with the events lead to ensure consistent branding, messaging, and audience engagement before, during, and after events
Assist with post-event performance analysis and reporting related to engagement and lead generation.
Serve as a project lead for internal marketing initiatives, managing timelines, deliverables, and stakeholders
Ensure all marketing materials are accurate, polished, and delivered on time
Use Microsoft Office 365 and other collaboration tools to manage workflows and documentation
Maintain a high level of accountability for quality, consistency, and results