Growth & Brand Lead

Bedrock Talent

7d•$160,000 - $220,000•Remote

About The Position

Bedrock Talent is partnering with a growing career technology company that is helping people navigate their careers with greater clarity, confidence, and agency. As AI rapidly changes how people work, this company believes the most important story is not simply what technology can replace—it is what ambitious people can accomplish when equipped with better tools, information, and leverage. The company has built a trusted product used by a large community of professionals and is now expanding its platform for the next era of work. Its team operates with the same AI-native principles it brings to its customers, using agents, automation, and intelligent systems to spend less time moving information around and more time applying creativity, judgment, and strategic thinking. The company is looking for someone who can turn that vision into a brand and body of work that people recognize, trust, and want to share.

Requirements

You are already highly skilled in at least one relevant discipline and remain deeply motivated to improve.
You have a strong appetite for new tools, formats, technologies, and ideas.
When something powerful emerges, you experiment with it rather than waiting for a formal rollout or course.
You are deeply engaged with AI but have not lost sight of the people using it.
You understand technology well enough to create original work about it and have the empathy to focus that work on human possibility.
You are both creative and technically curious.
You are comfortable working with systems, APIs, data, prompts, automation, and unfamiliar interfaces.
You have strong creative judgment and can recognize when an idea is sharp, a sentence is flat, or a campaign feels forced.
You take ownership and do not interpret a lack of instructions as a lack of opportunity.
You think in systems and want to understand why something worked so that it can be repeated and improved.
You enjoy making things, developing your craft, and doing difficult work with people who care.
You want to see and measure the impact of your work.
Building a newsletter, media property, audience, community, creator brand, product, course, agency, campaign engine, tool, or another initiative from the ground up.
Demonstrating range across writing, narrative development, video, social media, product marketing, launches, creative direction, or distribution.
Producing long-form or short-form video that retained attention and generated meaningful discussion.
Turning research, proprietary data, or complex subject matter into content professionals genuinely wanted to read, watch, and share.
Showing how an idea progressed from insight to execution and measurable impact.
Using AI and automation to become meaningfully more capable—not simply faster at producing average work.
Working closely with a founder, customers, or product team and turning incomplete or messy inputs into clarity.
Maintaining a visible body of work, side projects, experiments, or other evidence of taste, curiosity, and follow-through.
Learning from real projects that did not succeed as planned.

Nice To Haves

You are looking for a strategy-only position.
You need a detailed brief before you can begin.
You want to manage the work without creating the first version yourself.
You view content primarily as a calendar to fill or inventory to produce.
You are waiting for AI technology to stabilize before engaging seriously with it.
You equate using AI with accepting generic output.
You require certainty before taking ownership.
You want a role that asks very little of you.

Responsibilities

Define and protect the company’s editorial point of view and public voice.
Turn customer insights, product knowledge, market changes, and raw founder ideas into clear narratives and memorable creative work.
Grow organic reach, social audiences, impressions, and meaningful engagement.
Build repeatable content franchises and distribution loops across video, social, editorial, and other high-leverage channels.
Produce research-driven and data-informed content about careers, work, and AI.
Make the company’s products tangible through product stories, customer stories, education, useful tools, and demonstrations.
Develop campaigns around product launches, job-market changes, AI, ambition, and the future of work.
Help the founder and broader team communicate more clearly and consistently without removing their individual personalities.
Create an operating system for research, creation, editing, publishing, repurposing, measurement, and learning.
Build automated workflows that increase creative output and distribution capacity without lowering the quality bar.
Run experiments, retire weak ideas quickly, and turn successful ideas into repeatable systems.
Connect creative work to audience growth, trust, traffic, activation, conversion, retention, and revenue.
Develop a network of collaborators, creators, contractors, and specialists around the strategies that work.
Remain hands-on and create the early work yourself before building a larger team.