Graphic Designer

Waukesha County Technical College • Wi 53072, WI

4d • Onsite

About The Position

Bring your creativity to WCTC and help shape how our College connects with students, employees, and the community. We’re looking for a talented Graphic Designer who is ready to turn ideas into engaging visuals that make an impact. Develop, design and produce both print/digital and branded marketing/informational materials that promote the College to a variety of audiences. Provide creative support and design in the development of the College’s visual brand and design standards. Work requires a high degree of creativity, technical skills, analytical thought and self-motivation in a fast-paced environment.

Requirements

• Proven knowledge of and creative skill in graphic design, including advanced understanding of layout, color theory and typography, to express marketing messaging clearly and effectively
• High technical knowledge, and proven comprehensive application, of current Adobe CC software
• Proficient knowledge of digital marketing platforms, especially CRM, CMS, and email marketing systems a plus
• Ability to manage time, organize and prioritize work.
• Ability to work independently, as part of a team and/or with minimal supervision.
• Attention to detail, completing and maintaining a high level of accuracy
• Effective interpersonal communication skills in speaking, writing and listening.
• Ability to establish and maintain positive working relationships with internal and external contacts.
• Ability to absorb and apply constructive criticism from clients about project.
• Ability to train, coach and provide relevant project feedback to co-workers
• Bachelor’s degree in graphic design, marketing or a related field preferred OR Associated degree in graphic design, marketing or related field combined with equivalent years of work experience.
• One-three years of graphic design work experience is required, preferably with an in-house marketing department or collaborative team environment
• One year of digital marketing or related work experience

Nice To Haves

• Link to an online graphic design portfolio
• 5–10 design samples ( required if no portfolio link is provided )

Responsibilities

• Collaborate with director, assistant director, team and/or various departments to brainstorm, develop and edit a variety of collateral materials, pieces, promotions or campaigns, including designs for print and digital.
• Develop design concepts and direction for marketing, recruitment and internal and/or external campaigns and promotions marketing with a strong understanding of typography, font selection and layout; expertise in color theory and effective use of color.
• Conceptualize and design layouts within the WCTC brand for catalogs, direct mail, digital marketing and internal institutional materials; incorporate feedback and necessary revisions to achieve the desired aesthetic in conjunction with institutional brand guidelines.
• Maintain in-depth knowledge and support of design software, including all Adobe Creative Cloud (emphases in Photoshop, InDesign and Illustrator), providing support to others in the department and beyond when needed.
• Maintain and modify design and collateral library of online digital design template platform; collaborate with license holders campus-wide to meet template needs.
• Modify designs, photos and other visuals for different platforms including print, digital, social media, etc.
• Collaborate with copywriters, project managers, other departments to ensure designs meet project goals and align with brand guidelines under the direction of the Assistant Director – Marketing.
• Prepare projects for print or publication by utilizing industry best practices for pre-flight, bleeds, color correction and accessibility prior to release for production.
• Manage the design, layout and send of the College’s enewsletter and other digital communications to internal and external stakeholders in partnership with other marketing team members.
• Support the development, modification or updates to brand guidelines as set by the Lead Graphic Designer.
• Maintain current professional and technical knowledge in the field through professional education and activities.
• Keep up to date with the latest software, design trends, techniques and technologies.
• Incorporate innovation, inspiration and other cutting-edge ideas to maintain high quality brand recognition.

Benefits

• Competitive compensation
• Comprehensive Benefits Package including health, dental, vision, life, long-term disability, supplemental life, flex spending accounts, and much more
• Generous time off and holiday schedule
• Eligibility in the Wisconsin Retirement System (ETF)
• Opportunities for professional growth and development (including tuition reimbursement, tuition waiver)
• Well-being activities to support personal and professional well-being
• Collaborative and supportive team environment

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree