Graphic Designer

Petoskey Plastics•Birmingham, MI
•Onsite

About The Position

The Graphic Designer creates visual content to showcase and promote Petoskey Plastics' products and services across print and digital media. The role develops creative concepts for printed materials, websites, landing pages, catalogs, brochures, sell sheets, trade shows, and advertisements, and creates finished-goods packaging layouts in accordance with company brands and customer style guides. The position contributes to the company’s visual identity and customer engagement. The Graphic Designer works from the sales office in Birmingham, Michigan, collaborating with Sales, Marketing, Human Resources, vendors, customers, and other stakeholders. The role manages creative projects and digital assets, produces marketing and technical materials, prepares print-ready artwork, and maintains consistent corporate identity standards across digital platforms.

Requirements

  • Bachelor’s degree in graphic design, visual communications, or a related field.
  • Two to three years of experience in graphic design or a related field.
  • Proficiency in Adobe Creative Cloud and other design software.
  • Strong creativity in generating ideas and visual concepts.
  • Strong communication and presentation abilities, including the ability to clearly express design concepts.
  • Precise attention to detail in customer-facing communications and the ability to accurately follow and apply customer style guidelines.
  • Exceptional conceptualization and layout skills.
  • PowerPoint presentation layout and delivery skills.
  • Knowledge of WordPress.
  • Comfort working in a Windows interface.
  • A solid grasp of marketing principles and brand management.
  • Proficiency in digital marketing techniques and strategies.
  • Project and time management skills.

Nice To Haves

  • Experience in a B2B design role.
  • Additional certifications or coursework in design software or web design.
  • Basic photography and/or basic video editing capabilities.

Responsibilities

  • Collaborate with Sales, Marketing, Human Resources, vendors, customers, and other stakeholders to develop infographics, visual communications, and marketing materials.
  • Manage artwork from suppliers, vendors, customers, and internal stakeholders; maintain the digital asset library; upload and maintain digital product assets in customer online portals; and organize creative files for efficient access and reuse.
  • Manage multiple creative projects for Marketing, Sales, and Customer Support by prioritizing work, meeting deadlines, and maintaining company brand standards.
  • Design and maintain marketing and technical materials, including technical data sheets, product catalogs, sell sheets, advertisements, and trade show displays.
  • Translate technical information into clear, visually engaging marketing and sales materials communicating product features, capabilities, specifications, and applications.
  • Coordinate production of printed marketing and customer materials by preparing press-ready artwork, working with printing vendors, and ensuring projects meet quality, color, budget, and delivery expectations.
  • Design and update website graphics and ensure consistent application of corporate identity standards across digital platforms.
  • Design social media content promoting the company's products, capabilities, news, events, and employer brand.
  • Stay current with design trends, software, and industry best practices, and incorporate ideas and technologies that improve creativity, efficiency, and visual communications.
  • Perform other projects and duties as assigned by management.

Benefits

  • Medical, prescription, dental, and vision benefits, described as valued at $4 per hour over base pay.
  • Paid time off (PTO).
  • The company contributes 3% of annual earnings to the employee’s 401(k), regardless of employee contribution.
  • Profit sharing.
  • Tuition reimbursement.
  • Wellness reimbursement of up to $400 annually.
  • Life insurance.
  • Short-term and long-term disability.
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