Graphic Designer

American Forests• US,

2d•Hybrid

About The Position

American Forests is seeking a Graphic Designer to join their Communications team. This role is focused on visual storytelling and will involve creating a wide range of creative output, including social media content, pitch decks, media kits, digital and print marketing materials, brand assets, and iconography. The designer will work closely with the Director of Digital Brand & Social Media and will have opportunities for learning and experimentation.

Requirements

3–7 years of professional graphic design experience at a D2C, B2B, or B2B2C brand, a creative agency, a studio, or a nonprofit.
A portfolio that demonstrates range across formats, styles, and content types, and reflects creativity and intention in every piece.
Strong, confident proficiency in Canva, including the ability to build templates that internal teams and partners rely on daily.
Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
Experience with presentation tools including Google Slides and Microsoft PowerPoint.
Solid understanding of typography, layout, color theory, and visual hierarchy.
Experience designing social media platforms including TikTok, Instagram, and LinkedIn, with a clear understanding of what performs.
Ability to manage multiple projects independently while collaborating effectively across teams.
A genuine passion for the environment, conservation, or making the world a better place.

Nice To Haves

Experience with Image Relay (a plus but not required).
Familiarity with Figma for collaborative design work (a plus but not required).
Motion graphics, kinetic typography, or light animation skills (nice-to-have).
Character illustration or original illustration experience (nice-to-have).
Video editing experience with After Effects, Premiere Pro, DaVinci Resolve, CapCut, or similar (nice-to-have).
Familiarity with web design systems and CMS platforms (nice-to-have).

Responsibilities

Design a high volume of assets for digital campaigns, email, social media (TikTok, Instagram, LinkedIn, Facebook, X, and emerging platforms), web, presentations, and reports.
Support major campaigns and initiatives with cohesive visual storytelling that stops the scroll and moves people to care.
Create print materials including one-pagers, media kit packaging, event collateral, and donor materials.
Design, develop, and maintain a library of brand assets including iconography, character illustration, custom graphic elements, and visual motifs that reinforce the American Forests visual identity.
Develop reusable Canva templates and toolkits that empower teams and partners to communicate on-brand with confidence.
Support video production with light editing, motion graphics, or graphics overlays.
Collaborate with external vendors, freelancers, and agencies as needed.
Serve as a guardian of the American Forests brand, ensuring consistency across all visual materials.
Maintain and evolve brand guidelines, templates, and design systems.
Review internal and external creative assets for brand alignment and quality.
Partner with communications, development, and program teams to translate strategy into compelling visuals.
Design presentation decks for external audiences using PowerPoint, Google Slides, and/or Canva.
Design one-pagers, proposals, and pitches for various partners as well as external and internal audiences.
Manage production of high-quality digital brand collateral and review materials developed across departments for brand consistency.
Help oversee and advise on swag design and logo usage on brand materials, including conference and event materials such as tablecloths, signs, and banners.
Pitch in as a true team player, providing general marketing and creative support across the organization as needed.
Manage multiple design projects simultaneously, meeting deadlines and shifting priorities without missing a beat.
Translate creative briefs into polished visual solutions.
Support fundraising and marketing efforts with design that drives engagement and action.
Bring fresh ideas and creative energy to campaign planning and concept development.
Bring a strong eye for detail and commitment to quality to everything you touch.