Graphic Designer, Visual and Print

National Beverage Corp•Fort Lauderdale, FL

About The Position

Sundance Beverage Company, part of the National Beverage family, is seeking a passionate Graphic Designer to conceptualize and execute visually compelling designs across print and digital platforms. This role involves creating a wide range of materials, from POS displays and advertisements to packaging and large-scale event assets. The designer will collaborate with marketing, social media, sales, trade, and events teams to deliver innovative design solutions that enhance brand image and consumer experience. A key aspect of the role includes partnering with professional sports organizations to develop co-branded marketing materials. The designer will also be responsible for developing and maintaining corporate brand guidelines, designing merchandise, and ensuring print production accuracy through vendor collaboration. A strong fine art foundation is desired, with the ability to integrate custom textures, hand-drawn elements, and mixed-media techniques into digital compositions. The role also involves providing art direction for photo shoots and creating culturally aware designs for diverse domestic and international audiences.

Requirements

Bachelor’s degree in Graphic Design, Fine Arts, Visual Communication, or a related field.
4 years of experience with Graphic Design, Fine Arts, and Production.
Demonstrated experience developing high-impact print and digital marketing materials, including packaging, point-of-sale materials, sell sheets, promotional collateral, oversized event graphics (vehicle wraps, tents), and co-branded partnership assets.
Ability to execute typography and layout-intensive projects with precision and clarity.
Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) with exceptional skills in composition, typography, color management, and prepress preparation.
Independently produces fully print-ready assets, including mechanicals, dielines, and production files across packaging, POS, oversized formats, and international-market variations, ensuring accuracy and efficiency without reliance on external vendors.
Strong background in fine arts, illustration, and mixed media, enabling the creation of proprietary, in-house artwork exclusively owned by the company.
Ability to originate custom illustrations and seamlessly adapt them into scalable, commercially viable, production-ready assets across multiple formats.
Ability to translate abstract brand concepts and business objectives into visually compelling, commercially effective design solutions that enhance brand storytelling and consumer engagement across trade, retail, and event environments.
Experience developing and maintaining corporate brand guidelines and ensuring consistency across internal teams, external partnerships, and product launches.
Demonstrates strong cultural fluency and understanding of diverse market aesthetics, ensuring that creative assets reflect appropriate cultural nuance and resonate with international audiences.

Responsibilities

Conceptualize and execute visually compelling designs across print and digital platforms, including POS materials, sell sheets, advertisements, brochures, packaging, promotional collateral, and oversized event assets (vehicle wraps, tents, coolers, and branded event materials).
Collaborate with cross-functional teams—including marketing, social media, sales, trade, and events—to deliver cohesive, innovative design solutions that elevate the brand and enhance consumer experience.
Partner with professional sports organizations to develop co-branded marketing materials that maintain brand standards while driving visibility and engagement.
Develop and maintain corporate brand guidelines to ensure consistency across all internal and external assets.
Design merchandise, trade materials, seasonal POS, and promotional tools supporting product launches, partnerships, and sales initiatives.
Execute typography, composition, and layout-driven projects with precision, ensuring clarity, visual impact, and print production accuracy through close collaboration with vendors.
Integrate custom textures, hand-drawn elements, and mixed-media techniques into digital compositions, bringing a strong fine art foundation to design work.
Blend traditional artistic approaches with refined digital execution to create distinctive, conceptually rich visual storytelling.
Provide art direction and on-site support for photo shoots, ensuring imagery aligns with brand aesthetics and campaign objectives.
Create culturally aware designs that resonate with diverse domestic and international audiences, reflecting market-specific nuances and branding needs.