Graduate Analyst - Sales Operations

AudiHerndon, VA
3dHybrid

About The Position

Worldwide, the Volkswagen Group has a long tradition of dramatic innovations. The Volkswagen Group with its headquarters in Wolfsburg, Germany is one of the world's leading automobile manufacturers and the largest carmaker in Europe. The Group comprises twelve brands from seven European countries: Volkswagen Passenger Cars, Audi, SEAT, ŠKODA, Bentley, Bugatti, Lamborghini, Porsche, Ducati, Volkswagen Commercial Vehicles, Scania and MAN.Brief Role Description This position is a career level 17P and is located in Reston, VA with a role classification of Hybrid.   Launch Your Career with Our Graduate Program - Starts July 27th, 2026   Are you ready to kick-start your career in a dynamic, fast-paced environment where learning and growth are at the forefront? Our Graduate Program is designed to equip ambitious, high-potential graduates with the skills, experience, and network needed to thrive in the industry.   Over the course of 18 months, the graduate analyst will rotate through three business areas, gaining hands-on experience, working on impactful projects, and developing critical professional skills. With mentorship, structured training, and exposure to senior leaders, this program is the gateway to building a successful and fulfilling career.   If you're a curious, motivated, and forward-thinking individual eager to make an impact, we invite you to be part of a program that invests in your growth and success.   The Sales Operations Graduate Analyst will participate in a structured rotational program across Incentive Program Management, Certified Pre-Owned (CPO) Sales, and Market Analysis & Forecasting. This role is designed to provide a comprehensive understanding of Audi's U.S. commercial operations, offering exposure to vehicle sales strategy, program evaluation, and data-driven business insights. The analyst will work cross-functionally with teams in Sales, Finance, Marketing, and Supply Chain to support the development of strategies that enhance performance, profitability, and customer satisfaction across both new and pre-owned vehicle sales.Possible Tasks within this Role Rotation 1   Incentive Program Management:   This rotation focuses on analyzing and optimizing Audi's retail incentive programs. The analyst will learn how financial incentives influence customer behavior, drive sales volume, and contribute to overall business profitability.   Rotation 2   Certified Pre-Owned (CPO) & Pre-Owned Vehicle Operations:   This rotation provides hands-on experience with Audi's Certified Pre-Owned (CPO) and broader pre-owned vehicle business. The analyst will evaluate sales performance, inventory turnover, and pricing trends to support growth and profitability across the CPO network.   Rotation 3   Market Analysis & Forecasting:   This rotation centers on Audi's national sales performance and market positioning. The analyst will build analytical, forecasting, and presentation skills by supporting strategic sales initiatives and executive reporting.

Requirements

  • Proficiency in Microsoft Office (Excel, PowerPoint, Word).
  • Analytical and critical thinking with attention to detail.
  • Collaboration across departments and stakeholder groups.
  • Strong organizational and presentation skills.
  • Professionalism, initiative, and curiosity to learn.

Nice To Haves

  • Strong data analysis and visualization capabilities.
  • Familiarity with ERP or CRM systems and business intelligence tools.
  • Understanding of the automotive industry and commercial operations.
  • Excellent written and verbal communication skills for strategic storytelling.
  • Project management experience with the ability to manage multiple priorities.

Responsibilities

  • Analyze the ROI and effectiveness of current and proposed retail incentive programs.
  • Research and track competitor incentive programs to maintain a competitive market position.
  • Perform financial modeling to assess the projected impact of new or modified programs.
  • Prepare detailed reports and dashboards summarizing incentive performance and insights.
  • Maintain documentation and assist with audit preparation and program governance.
  • Analyze CPO program performance, including sales volume, inventory turn, and warranty costs.
  • Research pre-owned market trends, including auction activity and residual value fluctuations.
  • Support financial and marketing incentive analysis for the CPO portfolio.
  • Develop performance reports that provide actionable insights to regional and national teams.
  • Collaborate with remarketing and sales teams to identify opportunities for CPO business optimization.
  • Conduct market and competitor analysis to identify trends and inform sales strategies.
  • Prepare and present sales performance dashboards summarizing key insights by model, region, and channel.
  • Collaborate cross-functionally with Marketing and Finance to align sales plans with business objectives.
  • Support forecasting by gathering and analyzing sales and inventory data to project future demand.
  • Contribute to executive summaries and presentations for leadership decision-making.
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