Go-to-Market Effectiveness Manager

RELX•Raleigh, NC
•$59,200 - $98,600

About The Position

This role focuses on translating strategic priorities into practical execution across geographical markets and customer segments. The Go-to-Market Specialist will leverage data, market insight, and cross-functional collaboration to identify opportunities, coordinate launches, and deliver commercial outcomes. It's an opportunity to shape growth initiatives while partnering closely with product, marketing, sales, and business leadership teams.

Requirements

  • Strong analytical capability, with experience using data to shape strategy and translate it into practical Go-to-Market activity.
  • Strong project management skills, including ownership of complex initiatives through to delivery.
  • Experience in a Go-to-Market environment, ideally within segment management, sales or marketing.
  • Experience of strategic planning and designing and implementing product launch plans.
  • Ability to assess and prioritise commercial opportunities effectively.
  • Proven ability to collaborate, motivate, influence and coordinate stakeholders within a complex matrix organisation.
  • Strategic and intellectual capability combined with creative and innovative thinking.
  • Excellent written and verbal communication skills, with the confidence and composure to engage senior management.

Responsibilities

  • Support the Go-to-Market strategy, planning and execution for geographical markets across segments, ensuring opportunities are effectively prioritised and delivered.
  • Identify, validate and execute tactical opportunities that support in-year financial performance.
  • Develop and lead project plans for approved business initiatives, including new solutions, product modules, content exclusives, partnerships and analytics projects.
  • Track delivery against agreed financial outcomes and report progress to the relevant General Management lead.
  • Collaborate closely with General Management, product, marketing, sales, enablement and operations to coordinate product launches and Go-to-Market activity.
  • Build strong relationships with sales teams to identify and prioritise commercial opportunities and optimise execution for growth.
  • Support the General Manager and Segment General Managers with analysis and the development of a cohesive Go-to-Market strategy across products, channels and supporting resources.
  • Manage multiple concurrent projects, keeping stakeholders informed and delivery timelines on track.

Benefits

  • Shared parental leave
  • Study assistance
  • Sabbaticals
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