Global Marketing Alliances Manager

HPSpring, TX
$130,700 - $205,200

About The Position

It’s an amazing time to be a part of HP! As the world’s #1 manufacturer of printers and PCs, HP creates technology that makes life better for everyone, everywhere. We’re on a mission to hire the best talent and are committed to creating exceptional employee experiences that drive high levels of employee engagement and result in a fulfilling relationship with work. Within HP’s PC division, the marketing team is looking for a seasoned marketer who has demonstrated the ability to drive the development and execution of business-building marketing strategies. You will be leading partner marketing strategy, messaging, and initiatives with key alliances. Our partnerships with powerful brands like Microsoft, Intel, AMD, Google, Nvidia, Qualcomm, and more help drive innovation and deliver benefits for customers everywhere, and this position is essential to bringing those partnerships together for success. You will provide insights grounded in market, customer, and business opportunity understanding, and guide customer-centric partnership strategies. The ideal candidate will have experience cutting through silos and across an organization to guide, align, and deliver successful execution of initiatives. They need to be creative, persuasive, have strong analytical skills, and a passion for building relationships and collaborating with partners. Reporting to the Director of Alliance Marketing, PS, you will work with a team of marketing professionals based around the world to bring your strategies to bear on the business.

Requirements

  • Minimum of 8 years in B2C and B2B marketing roles.
  • Someone with experience in or extreme curiosity about Artificial Intelligence and uncovering what it can and will do for people.
  • Imagination coupled with relentless results-orientation.
  • Expertise in value proposition development, campaign creation, and execution.
  • Experience in working closely with GTM teams to design and deliver with relevant impact.
  • Storyteller, narrator, crafter of connections.
  • Agile, flexible, adaptable, and comfortable navigating ambiguity
  • A collaborative leader who is experienced and comfortable working in a matrix structure.

Nice To Haves

  • Agile Methodology
  • Business Development
  • Business Marketing
  • Business Strategies
  • Business To Business
  • Channel Management
  • Channel Sales
  • Demand Generation
  • Digital Marketing
  • Go-to-Market Strategy
  • Key Performance Indicators (KPIs)
  • Marketing
  • Marketing Communications
  • Marketing Management
  • Marketing Strategies
  • New Product Development
  • Product Management
  • Product Marketing
  • Salesforce
  • Social Media
  • Effective Communication
  • Results Orientation
  • Learning Agility
  • Digital Fluency
  • Customer Centricity

Responsibilities

  • Help craft an inspiring and dynamic partner marketing strategy, positioning and messaging that is unique and sets HP apart from the competition.
  • Demolish barriers and silos to create a consolidated strategy that empowers GTM execution.
  • Develop and evangelize simple/clear assets that outline the value proposition, narrative, and messaging to drive common, globally understood initiatives.
  • Partner with Marketing and Commercial Organization to build a clear marketing vision and strategy for key partners that deliver a distinct, differentiated, and relevant positioning in the market.
  • Strategically prove concepts that will expand opportunities for our partnerships and deliver mutual benefit.
  • Work closely with GTM teams to drive efficient strategies, manage budgets, support revenue generation, and sales growth with a market-centric approach.
  • Cultivate excitement internally for our team’s efforts.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Long term/short term disability insurance
  • Employee assistance program
  • Flexible spending account
  • Life insurance
  • Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
  • 11 paid holidays
  • Additional flexible paid vacation and sick leave
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