Global Diagnostics Head of Imagyst Medical Platforms and Integration, Medical Affairs

Zoetis•Parsippany, NJ

21h•Remote

About The Position

The Veterinary Medical Affairs Platform team under the Global Diagnostics Medical Affairs Commercial division is composed of a group of talented diagnostics medical experts, who partner with product and marketing brand managers to develop strategies for the brands they support, lead technical projects/research, participate in KOL development, and are the medical leads in reviewing educational and advertising/promotional materials for the line of existing and new marketed products/services. The team members are responsible for delivering medically driven innovation for the Vetscan Imagyst platform in addition to on-market medical messaging and support. The team members have a high level of technical and business expertise in specific diagnostic areas, and therefore are utilized strategically in the field to provide education to customers and support of the sales force. This role is highly collaborative, working in a matrixed environment with numerous internal and external stakeholders across multiple geographies with a focus on the Zoetis Diagnostics Portfolio including on-market and new indications for the Vetscan Imagyst platform and integration of medical messaging across the diagnostic portfolio as well as the therapeutic portfolio with an emphasis on key stakeholder engagement and medical conference education. This role oversees a team that conducts product launches and education and includes the management of medical leads and managers helping to develop and support the diagnostic portfolio.

Requirements

Doctor of Veterinary Medicine degree or equivalent required
Minimum of 5 years of prior industry experience required
Minimum 5 years of team leadership and management experience required
Strong foundational understanding of the veterinary industry trends required
Strong analytical thinking, problem solving skills, and attention to detail
Excellent interpersonal and communication skills with various stakeholders
Ability to collaborate and effectively work within cross-functional teams
Strong relationship building skills
Ability to work and navigate in an environment of regulatory and legal processes
Excellent judgment in conflict management and influence
Ability to think and act strategically
Ability to interact with and influence Senior Management, peers, and representatives from other functional groups

Nice To Haves

Diplomate of College of Veterinary Clinical Pathology or other specialty and/or extensive diagnostic method validation experience or research experience strongly recommended
AI, Diagnostic and/or research experience strongly recommended
MBA or prior business experience strongly encouraged

Responsibilities

Lead and facilitate a team of Imagyst medical platform leads responsible for: Medical input for lifecycle maintenance and development of Imagyst testing platforms, Ensure medical affairs collaboration across all virtual lab products and services for medical education and marketing efforts, On-market and in development research support and study design, Maintain quality and monitor clinical performance of Imagyst diagnostic indications, Create support materials for veterinary and sales support for new product launches, Provide strategic input into product management, global commercial development, research and development, and marketing teams to support technical/medical and business gaps and needs for aligned brands, Work with medical and marketing leadership within Global Medical Affairs team to develop tactics and strategy to foster collaboration across the diagnostic portfolio and Zoetis brands to support a continuum of care portfolio
Provide diagnostic medical expertise to the marketing teams, L&D and other groups within Zoetis
Gain an understanding of the brand objectives and proactively work with the team on the strategic development and implementation of marketing plans, and product responses to competitors
Co-lead planning and execution of marketing programs and other product focused workgroups, including key opinion leaders and internal stakeholders.
Co-lead with the marketing brand and product managers on strategies to support future innovative product launches
Work with a cross-functional team to evaluate new business development opportunities
Proactively identify solutions to meet unmet needs to the brand team/business and lead the necessary change
Provide insight to the respective brand teams where conflicts and synergies exist across the Zoetis portfolio
Lead key customer activities and meetings based on brand strategy plans (e.g. lead on advisory board meetings, KOL development and engagement, customer education/training meetings on aligned products)
Work across Zoetis to collaboratively support projects which will build KOL alliances and provide additional opportunities for KOL development
Identify, develop and engage top KOLs and develop a plan on how to continually engage these KOLs in studies, advisory boards or speaking opportunities dependent on marketing priorities and budget
Lead efforts in organizing and executing meetings with speakers/KOLs (e.g. advisory boards, speaker bureaus), dependent on marketing budget
Lead the efforts in developing and maintaining relationships with KOLs that are strategic influencers. Collaborate with Veterinary Professional Services teams to identify new leaders as well as help support these relationships from the field level.
Oversee medical validation studies for new algorithms and product development as well as new product launches
Establish basic instrument requirements and lab quality benchmarks for instrument evaluation and validation studies
Align and collaborate with Diagnostic Innovation Team to help identify technical/medical and business gaps and needs for assigned products and suggest both enhancements to on-market and novel innovation ideas.
Establish liaison relationships with key animal health organizations critical to the product/diagnostic area supported and to promote and enhance the image of Zoetis
Identify future trends and marketplace dynamics and work across functional teams to develop a data generation/study plan [Phase IV (studies to support marketed products), Phase III studies (new claims), Outcomes Research] to address these needs
Work with internal R&D and/or KOLs on development, submission, and execution of study proposals as well as keeping projects on track
Advise and assist Learning and Development and medical education teams with both strategic focus and technical content of training programs and materials to assure consistency and clarity of key marketing messages and the medical appropriateness of product usage
Identify needs for new and enhanced technical presentations and assume a leadership role in their development
Participate in cross functional product teams (CFPT).
Demonstrate the ability to lead and successfully guide implementation and execution of initiatives with minimal oversight through effective understanding and ability to function within the organizational structure.
Demonstrate ongoing and strong relationships with assigned brand teams and other key stakeholders, including but not limited to: product management, Corporate/Strategic Accounts, Outcomes Research, Commercial Development and Lifecycle Innovation, Regulatory Affairs, Technical Support, VMRD, Veterinary Professional Services.
Proficient at project management, creation of technical content, ability to act decisively, meet project deadlines, ability to manage conflict effectively.
Lead and facilitate multi-disciplinary groups; advise and influence management at all levels of Zoetis on technical issues.
Effectively participate and demonstrate leadership in project teams, assuming the role of medical lead.
Demonstrate strong leadership behaviors within Veterinary Professional Services and Zoetis
Lead by example, actions are aligned with Zoetis mission and values
Interface with other departments and suggest useful and effective actions to improve overall Zoetis performance
Constantly seek ways to improve Zoetis and take leadership in identifying continuous improvement initiatives