Global Creative Excellence Manager

Continental

3d•Hybrid

About The Position

The Global Creative Excellence Manager owns the annual content planning process by defining global themes, key seasonal moments, and campaign priorities while ensuring alignment across regions, channels, and business objectives. Drives the implementation of global brand priorities in local markets through close collaboration with regional teams, coordination of market inputs, and sharing of best practices. Manage Brand Council forums including agenda setting, decision follow-up, and regional implementation.

Requirements

8-10 years of experience in marketing, brand management, or strategy roles within multinational companies, or equivalent consulting/agency experience with global clients.
At least 4-5 years of experience in a regional or local marketing role with responsibility over business analysis, marketing plan development and media plan execution.
Should have presented and influenced multiple stakeholder
Bachelor's Degree in either Business, Marketing or Engineering
Proven track record of working with consumer insights and market research to inform marketing or business strategies.
Structured thinking - strong analytical ability to distill large, complex data sets into clear insights and recommendations
Expertise in transforming insights into strategic brand direction - ability to interpret qualitative and quantitative data
Marketing - knowledge of integrated marketing campaigns, media strategy, and content development
Global / Multi-Market Experience - understanding of cultural differences, local market dynamics, and how to balance global consistency with local relevance
Proficiency in leveraging digital platforms and AI tools for brand governance and content deployment
Presentation & Storytelling - ability to translate insights and strategies into compelling presentations for senior stakeholders
Communication Excellence – clear, persuasive, and audience-appropriate in both written and verbal formats
Attention to Detail – rigorous in protecting brand consistency and quality
Clear knowledge of marketing across various touchpoints - Knowing what kind of message is required for each platform and the ability to craft out nuances of a campaign to create assets tailored for each touchpoint
Translating insights into marketing objectives - Knowing how to prioritize and work with multiple stakeholders to crystallize what our communication objective needs to be
Proactive and accountable - Be self-motivated to work independently without needing constant supervision
Experience developing or supporting integrated marketing campaigns across multiple touchpoints (digital, social, retail, PR, media).
Strong experience in multi-market or global projects, either through regional/global HQ roles or managing cross-country initiatives.
Direct experience collaborating with agencies (creative, media, digital, research) and cross-functional teams (product, sales, digital).
Experience establishing frameworks, governance models, or processes at global scale.