General Manager

KidStrong•Oklahoma City, OK

5d•$55,000 - $70,000•Onsite

About The Position

KidStrong General Managers are responsible for running the business, building the team, and leading the mission to build strong, confident, high-character kids. The role involves developing the whole child—Brain, Physical, and Character—and the General Manager is key to building the culture, leading the team, and delivering results. This position requires leadership, people development, and operational excellence to ensure the success of the center and the positive development of children.

Requirements

Genuine passion for working with kids.
High energy, strong presence, and the ability to lead a room of kids, parents, and coaches.
Athletic or coaching background, ideally with kids ages crawling–11.
Proven leadership or management experience.
CPR/AED certified (or willing to obtain).
Availability including evenings and weekends (typically 4 weekday + 1 weekend shift).
Physically active — able to cover miles on the floor, demonstrate movements, and move equipment up to 25 lbs per shift.

Nice To Haves

Experience in sales, enrollment, or membership-based environments.
Familiarity with tools like Glofox, LearnUpon, CareerPlug, or ADP.
Background in PE, child development, athletic training, or pediatric OT/PT.
Experience managing and developing a team — not just supervising one.

Responsibilities

Deliver KidStrong's curriculum to kids ages crawling–11 in dynamic, high-energy 45-minute classes.
Develop Brain, Physical, and Character in every session.
Build genuine relationships with kids and families.
Achieve and maintain Coach Certification.
Communicate the 'why' behind the curriculum clearly to families and the team.
Set and model the center's culture.
Recruit, hire, onboard, develop, and hold accountable a high-performing coaching team.
Conduct regular 1:1s and coach evaluations.
Develop the Assistant General Manager (AGM) as a future GM.
Hold the team accountable to KidStrong's member experience standards.
Lead center staff meetings focused on culture, development, product, and performance.
Stay current on weekly programming rollouts and ensure center-level adoption.
Stay up to date on all HQ communications and execute initiatives.
Attend weekly leadership meetings and all required HQ coaching, rollout, and update calls.
Own change management for all required processes, systems, and initiatives.
Understand center numbers, identify opportunities, and build/implement plans to hit targets.
Own the full member experience from trial to long-term membership.
Manage center scheduling and payroll.
Manage daily, weekly, and monthly center cleaning and maintenance.
Schedule, sell, and staff KidStrong Camps and parties.
Manage center reputation, including online reviews and local community presence.
Ensure brand consistency across all center-level activity.
Drive membership growth through proactive lead management (outbound calls, SMS, email).
Own all sales and operational targets and implement strategies to meet or exceed them.
Convert trials into memberships by delivering an amazing trial experience.
Source and attend local community events to build brand awareness and generate leads.
Manage event leads and follow-ups.