General Manager

KidStrongEdmond, OK
Onsite

About The Position

KidStrong General Manager Position Type: Full-Time Reports To: Regional Manager FLSA Status: Exempt Compensation: $55k–$70k annually, plus bonus potential up to 20% additionally Run the Business. Build the Team. Lead the Mission. At KidStrong, our mission is simple: build strong, confident, high-character kids who run the playground, raise their hand high in the classroom, and make friends wherever they go. Our science-based curriculum develops the whole child — Brain, Physical, and Character — and our General Managers are the ones who build the culture, lead the team, and deliver the results that make it all possible. As a General Manager, you own it all. You're the leader your team looks up to, the face your families trust, and the operator your center depends on. This isn't a job for someone who wants to manage — it's a role for someone who wants to lead, and who understands that developing people and building kids are two sides of the same mission. Watch our mission in action! ▶️ YouTube Link

Requirements

  • Genuine passion for working with kids — non-negotiable
  • High energy, strong presence, and the ability to lead a room of kids, parents, and coaches
  • Athletic or coaching background, ideally with kids ages crawling–11
  • Proven leadership or management experience — you've led people and delivered results
  • CPR/AED certified (or willing to obtain)
  • Availability including evenings and weekends (typically 4 weekday + 1 weekend shift)
  • Physically active — you'll cover miles on the floor, demonstrate movements, and move equipment up to 25 lbs per shift

Nice To Haves

  • Experience in sales, enrollment, or membership-based environments
  • Familiarity with tools like Glofox, LearnUpon, CareerPlug, or ADP
  • Background in PE, child development, athletic training, or pediatric OT/PT
  • Experience managing and developing a team — not just supervising one

Responsibilities

  • Deliver KidStrong's curriculum to kids ages crawling–11 in dynamic, high-energy 45-minute classes
  • Develop Brain, Physical, and Character in every session — not just athletic skills
  • Build genuine relationships with kids and families before, during, and after class
  • Achieve and maintain Coach Certification through the HQ Training & Certification team
  • Know the why behind our curriculum and communicate it clearly to families and your team
  • Set the culture — define it, model it, protect it
  • Recruit, hire, onboard, develop, and hold accountable a high-performing coaching team
  • Conduct regular 1:1s and coach evaluations to drive consistent coach development
  • Develop your AGM as a future GM — their growth is part of your job
  • Hold the team accountable to KidStrong's member experience standards in every class and every interaction
  • Lead center staff meetings focused on culture, development, product, and performance
  • Stay current on weekly programming rollouts and ensure center-level adoption to maintain class quality standards
  • Stay up to date on all HQ communications and execute initiatives
  • Attend weekly leadership meetings and all required HQ coaching, rollout, and update calls
  • Own change management for all required processes, systems, and initiatives — ensure full team alignment and adoption
  • Understand your numbers, identify opportunities, and build and implement plans to hit your targets
  • Own the full member experience — from a family's first trial to long-term membership
  • Manage center scheduling and payroll, ensuring accuracy and alignment with the employee handbook and all required policies
  • Manage daily, weekly, and monthly center cleaning and maintenance
  • Schedule, sell, and staff KidStrong Camps and parties to maximize center profitability
  • Manage center reputation including online reviews and local community presence
  • Ensure brand consistency across all center-level activity
  • Drive membership growth through proactive lead management including outbound calls, SMS, and email
  • Own all sales and operational targets and implement strategies and tactics to meet or exceed them
  • Convert trials into memberships by delivering an amazing trial experience and holding your team to the same standard
  • Source and attend local community events to build brand awareness and generate leads
  • Manage event leads and follow-ups to drive bookings and support conversion from event attendee to membership

Benefits

  • Health
  • Dental
  • Vision
  • PTO
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