General Manager

CoralTree HospitalityIslamorada, FL
Onsite

About The Position

The General Manager is the executive leader of The Islands of Islamorada, responsible for overall asset performance, including financial results, operational excellence, and brand positioning as a premier coastal destination. This role oversees an integrated operating model inclusive of resort operations, residential ownership, and rental program performance, while championing a high-performance culture and delivering exceptional guest and homeowner experiences. The General Manager serves as the primary operator interfacing with ownership, homeowners, and the Homeowners Association (HOA), ensuring alignment across all stakeholders while protecting long-term asset value.

Requirements

  • Florida CAM License Required within the first 90 days of hire.
  • 6+ years of hotel or resort leadership experience, preferably in luxury or lifestyle hospitality.
  • Experience in mixed-use resort environments strongly preferred.
  • Bachelor’s Degree in Business Administration, Hospitality Management, or related field, or equivalent experience.
  • Experience with HOA governance or residential communities required.
  • Strong financial and operational acumen.
  • Proven leadership, communication, and stakeholder management skills.

Responsibilities

  • Drive overall asset performance, including revenue growth, profitability, and long-term value creation.
  • Lead the strategic positioning of the property across resort, residential, and rental channels.
  • Develop and implement integrated strategic plans across hotel, rental, and residential operations.
  • Maintain exceptional guest, homeowner, and team member satisfaction.
  • Represent the property and build strong relationships with stakeholders.
  • Ensure safe and secure operations aligned with company standards.
  • Lead, develop, and retain high-performing teams.
  • Drive operational excellence and organizational effectiveness.
  • Partner with ownership on capital planning, asset management, and long-term value strategies.
  • Oversee the rental program and homeowner relationships.
  • Serve as the primary liaison to the HOA and manage governance, compliance, and communication.
  • Maintain strong financial oversight and provide regular reporting to senior leadership.

Benefits

  • Group medical, dental, vision, life, and disability benefits.
  • Flexible spending accounts for healthcare and dependent care.
  • Employee assistance program.
  • Paid time off.
  • 401(k) plan with company match.
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