Senior GenAI Software Engineer (North America)
About The Position
Join Liftoff as a GenAI Software Engineer and shape the future of ad tech. This role sits within the Creative GenAI (CGenAI) team and is dedicated to advancing the strategic initiatives that define how Liftoff applies generative AI to creative. In this role, you'll build intelligent agents to optimize workflows, and architect AI-powered solutions that transform how our business operates by leveraging cutting-edge vision and diffusion models to revolutionize creative production. You'll have an immediate impact on our AI strategy and product development. We foster a collaborative environment where you'll work closely with key decision makers to bring innovative solutions to life. You'll have the freedom to experiment, mentor others, and grow into a thought leader who defines not just Liftoff's AI future, but influences the broader ad tech industry. This role is ideal for an engineer who thrives in ambiguity, has a passion for experimentation, and wants to push the boundaries of what's possible with LLMs. You'll have the opportunity to tackle complex challenges, validate new approaches, and drive meaningful improvements across our organization.
Requirements
- Minimum Bachelors Degree and 5yrs of relevant experience.
- Senior engineer with significant pre-LLM production experience and solid fundamentals in system design, debugging, and observability
- Strong in Python for AI/agent work and fluent in JavaScript/TypeScript for creative and playables work
- Has shipped LLM-powered systems to production, learned the failure modes firsthand, and makes deliberate choices about what the model handles versus what belongs in code, tools, or context
- Treats evals as first-class infrastructure and brings hands-on production experience with multimodal AI, specifically image and/or video generation models, with battle-tested intuition for where they excel and where they break.
- Clear communicator who collaborates well across teams and disciplines, navigating ambiguity and adapting as priorities shift
Nice To Haves
- HTML and gaming experience a plus
Responsibilities
- Architect and ship AI systems that generate ad creatives end-to-end - including interactive playables - combining code generation, multimodal asset generation, and runtime quality into production-grade pipelines
- Rapidly prototype against real creative problems, then take what works from proof-of-concept to production at speed
- Partner closely with creative strategists, content leads, and builders to translate craft expertise into systems that scale
- Design robust systems that handle the inherent variability of AI-generated output through thoughtful guardrails, fallbacks, and quality gates
- Build evaluation infrastructure tailored to creative output, spanning subjective quality assessment, human-in-the-loop review, and A/B testing against real ad performance
- Drive innovation by researching new model capabilities and proposing new initiatives as the frontier moves
- Mentor the team and raise the bar on engineering practices, fostering an environment of open feedback and shared learning.
Benefits
- equity
- health/vision/dental benefits
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What This Job Offers
Job Type
Full-time
Career Level
Senior
