GDT Manager - US Digital Commerce

Unilever • Hoboken, NJ

1d

About The Position

The GDT Manager - US Digital Commerce plays a pivotal role in accelerating Unilever North America’s digital commerce ambitions across Amazon, Walmart, Target, and emerging social commerce platforms. Acting as both an analytics product owner and strategic insights partner, you will translate business needs into data-driven products, orchestrate cross-functional alignment, and deliver automated insights, real-time actions in the areas of media optimization, shopper analytics & insights, and agentic execution with retailers and media platforms etc. across pillars (Content, Retail Media, Performance & Execution, Supply chain). You will be at the forefront of driving AI initiatives, Search & GPT Optimization, and agentic execution with retailers and media platforms. You will contribute to delivering over a billion euros in incremental turnover across diverse online commerce models. You will sit at the intersection of analytics, product management, and digital commerce execution, ensuring our teams have the intelligence and tools needed to win across the digital shelf. You will set standards and analytics excellence and acts as direct point of contact for senior executives in Unilever North America’s Digital Commerce business. As a member of the global Digital & Technology Products team, you will have also have the exposure of working with functional and technical teams across markets and business units. Acting as the voice of the customer, you will translate business requirements into actionable user stories and champion the product vision. Your responsibilities include working closely with stakeholders from various Business Groups and markets, collaborating with development teams and UX designers, and driving the execution of high-quality e-commerce experiences and growth initiatives.

Requirements

• Bachelor's degree is required/Master’s degree preferred
• 4–8 years in data analytics, digital commerce analytics, retail media, eCommerce.
• Strong Data & Analytics background with experience building/managing products with statistical and AI/ML models; Ability to translate analytics into business action.
• Experience in Product Management - writing PRDs and leading analytics product work at enterprise level
• Strong understanding of digital shelf and eCommerce fundamentals.
• Excellent storytelling and communication.

Nice To Haves

• Experience in CPG Sales, marketing, pricing, NRM analytics
• Experience with AVC, AMC, Luminate, Target Partners.
• Experience working with Stackline, Pacvue, CommerceIQ, Flywheel, and similar platforms
• Technical expertise on Data Bricks, Azure or equivalent cloud technologies
• Proficiency in Python, PySpark, Spark streaming, SQL database, DAX, PBI (other relevant BI tool)

Responsibilities

• Product Leadership Own the product vision, roadmap and delivery of digital commerce analytics products for Unilever North America
• Understand digital commerce business goals, shape requirements, prioritize features, and translate business needs into product specifications with measurable business value.
• Conduct discovery with stakeholders across business, tech, and operations.
• Define user stories, success metrics, and acceptance criteria.
• Prioritize features using frameworks like impact vs effort, value scoring, or OKR alignment.
• Identify new opportunities for analytics driven value creation.
• Balance long term scalability with near term use case needs.
• Partner with global/NA D&T, Data Factory, and vendor teams to build best-in class digital commerce analytics product.
• Digital Commerce Analytics & Insights Drive insights across digital commerce business questions including availability, content health, search performance, retail media ROI, promotions, profitability.
• Deliver automated insights for WBR, MBR, JBP, innovation, campaigns Support partners in digital commerce sales, media and operations team in their JBP, monthly/quarterly performance reviews with actionable, data-driven insights.
• Innovation & Experimentation Identify product and tech innovation opportunities in the digital commerce space - pilot Agentic AI, AEO and retail media automation.
• Explore quick commerce, social commerce, omni-measurement whitespace.
• Scan market for partners and trends in digital commerce technology to pilot within Unilever US Strategic Partnering & Cross-functional Collaboration Partner with CD, Supply Chain, Category, Retail Media, Marketing business leads to co-create product vision, strategy and roadmap.
• Partner with data engineering, data science, UX, business teams, and platform teams to build the future of digital commerce analytics in Unilever North America Act as the bridge between business context and technical implementation.
• Schedule and organize key meetings, planning sessions, and team events.
• Technology and Vendor Management Oversee relationships with data and technology vendors, ensuring alignment to Unilever’s strategic roadmap.
• Evaluate emerging solutions and maintain a best-in-class capabilities and data stack for digital commerce Analytics Solution Design Collaborate with NA/global D&T on ingestion, transformation, semantic layer, that’s fit for US product vision and roadmap Partner with Data Foundations and 3P vendor teams to understand and guide decisions around: Data sources, taxonomies, KPIs, logics and definitions.
• Analytical methods (descriptive, diagnostic, predictive).
• Model and dashboard design principles.
• Ensure solutions are statistically sound, reliable, and actionable.
• Governance Schedule and organize key meetings, planning sessions, and team events/workshop, for audience up to senior leadership level.
• Run governance across Data Foundations and Product Leadership teams Improve and ensure insights quality, reliability, compliance.

Benefits

• Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits.
• Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees