Franchise Marketing Coordinator

RemotelyHR•Los Angeles, CA

3h•Remote

About The Position

Franchise Marketing Operations Coordinator is the right-hand support to our Franchise Marketing Manager, playing a crucial operational role in bringing new French Florist boutiques to life, and then helping them to continually strengthen and improve their performance based on local Marketing insights, strategies, and tactics. The primary focus will be guiding new franchise owners through the New Store Opening (NSO) process. This role will help them prepare for their Day One Opening and ensure they have the Marketing tools they need to successfully ramp up their business during their critical first few months. This role is ideal for someone who loves checking off boxes, solving problems for local business owners, and seeing a New Store Opening come together flawlessly.

Requirements

Minimum of 2+ years of professional experience in Marketing, Marketing Operations, or Project Management.
Exceptionally detail-oriented with a proven ability to manage multiple timelines, checklists, and projects simultaneously without letting things fall through the cracks.
Outstanding written and verbal communication skills. You are patient, empathetic, and professional, especially when helping non-marketers (franchise owners) navigate new systems.
Comfortable navigating project management tools (e.g. Wrike) and CRM platforms (e.g. Hubspot).

Nice To Haves

Previous experience supporting a franchise network, dealer network, or highly distributed business model.
A background working with brick-and-mortar or e-commerce retail brands or consumer lifestyle brands.

Responsibilities

Partner closely with new franchisees as they approach their opening date, walking them through the Franchise Marketing Playbook.
Ensure with HQ Marketing the setup of local digital listings, including Google Business Profiles and initial directory listings.
Assist franchisees in ordering pre-approved Pre-Opening collateral, signage, and localized print materials.
Serve as a Marketing liaison for openings, supporting franchisees with access to Marketing materials, press releases, and digital assets, as needed.
Ensure that franchisees are equipped to execute their community outreach, VIP pre-views, and local partnership initiatives to drive day-one foot traffic.
Provide hands-on Marketing support during the critical first 90 days of a new boutique’s operation.
Monitor early performance metrics, local reviews, and social engagement to help the Franchise Marketing Operations Manager identify areas where the franchisee might need additional Marketing coaching.
Assist in rolling out seasonal or localized Marketing activations designed to turn first-time visitors into loyal, repeat customers.
Act as a friendly, responsive point of contact for new franchisees regarding basic Marketing questions, training, and material requests.
Maintain and update internal tracking systems and project management tools so HQ always has visibility into the Marketing readiness of the next wave of store openings.