Founding Marketer

Valerie Health•San Francisco, CA

1d•Hybrid

About The Position

Valerie Health is seeking a Founding Marketer to be the first hire on their Marketing team. This role is crucial for accelerating Valerie's hypergrowth phase by driving lead generation and building a strong brand. The initial focus will be on owning the conference and events program end-to-end, including research, outreach, logistics, collateral, and on-the-ground presence. As the events program matures, the role will expand to encompass broader marketing functions, including building Go-To-Market systems and AI-powered automations. This position offers significant ownership and the opportunity to learn the breadth of marketing hands-on.

Requirements

2–5+ years of experience in a fast-paced B2B environment (Marketing, Sales, Operations, Chief of Staff, or generalist role at an early-stage company).
High interpersonal warmth and confidence; ability to build trust and rapport.
Exceptional organizational skills; ability to manage multiple workstreams across multiple events.
Strong written communication skills; ability to write clean, direct copy.
Intellectual curiosity about AI and technology; excitement about learning and discussing the platform.
Willingness to travel approximately 20–30% during peak event seasons.
Execution-oriented, resourceful, analytical, and motivated by building something.

Nice To Haves

Events or field marketing experience.
Healthcare or enterprise software context.
Familiarity with HubSpot and LinkedIn.

Responsibilities

Own end-to-end conference execution: coordinating with organizers, booking booths, shipping materials, handling registrations, and managing parallel workstreams.
Design and run pre-event outreach campaigns across email, LinkedIn, and creative channels to book meetings and build awareness.
Represent Valerie on the floor at events, engaging directly with CEOs, practice administrators, and healthcare executives to qualify leads and advance deals.
Drive conference strategy by pulling attendee lists, assessing ICP presence, and making data-driven recommendations.
Take on increasing responsibility across lead generation channels such as webinars, advertising, LinkedIn campaigns, SEO/AEO, and email sequences.
Coordinate with external agencies on SEO/AEO and collateral production, ensuring quality and alignment with messaging.
Help build GTM systems, workflows, and AI-powered automations.
Develop deep product fluency to understand the AI platform, customer outcomes, and competitive positioning.
Contribute to messaging development and, over time, brand strategy.