Founding GTM Lead

Caddi•Seattle, WA

37d

About The Position

We’re hiring our Founding GTM Lead to build and own our outbound engine. This is a founder-track opportunity for someone who’s either tried starting something before or wants to build their own company one day. You’ll lead outbound and lead generation, drive early customer acquisition, and work directly with the founders to define our ICP, craft outreach strategies, test channels, close deals, and shape the DNA of our commercial team.

Requirements

3–5 years of experience in GTM, lead generation, or B2B SaaS sales
Founder experience or founder ambitions
Comfort in early-stage ambiguity and building from scratch
Gritty, resourceful, and customer-obsessed mindset
Strong writing and communication skills for outbound
Experience selling in AI, automation, or productivity tools
Experience selling to professional services (lawyers, financial advisors, etc.)
Familiarity with tools like Apollo, Clay, HubSpot
Love for experimenting and iterating to find what works

Responsibilities

Design and run outbound campaigns (cold email, calling, LinkedIn, etc.)
Book and run discovery calls
Build and iterate a scalable outbound playbook
Collaborate with founders on positioning, messaging, and ICP refinement
Help set up CRM, sales ops, and early funnel metrics
Provide product feedback and help shape GTM strategy

Benefits

Be our first GTM hire—real ownership and massive scope
Work directly with experienced technical founders
Help define a new category of “AI Employees”
Competitive base salary with on-target earnings (OTE) based on performance and early-stage upside
Shape how AI gets into the hands of real professionals

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