Founding GTM Engineer

EQL Tech • Phoenix, AZ

16h • Onsite

About The Position

We are an exclusively retained partner for a high-growth startup building the infrastructure for Education Savings Accounts (ESAs). Currently, the $900B US public education budget is being unlocked, giving parents direct control of ~$7,500 per child, per year. This company is building the specialized charge card, reimbursement engine, and vendor marketplace that makes this autonomy possible. With $16M raised from top-tier VCs and a team that has already rejected acquisition offers, this is a "life's work" commitment for a founding operator. You will join a full-time in-person culture in San Francisco or Phoenix. You will work alongside Founders (a former Goldman Sachs Quant and an engineer who built global-scale computer vision systems at age 19), Engineering & Risk (former leads and AI researchers from Stripe, Mercury, SpaceX (Ad Astra), Microsoft, and Circle), and Policy & Community (the former Deputy Director of a gold-standard state ESA department and leading national school choice advocates).

Requirements

• Academic background from a premier institution (Stanford, Harvard, Wharton, MIT Sloan, or equivalent).
• 3–6 years in consumer growth or GTM ops at a high-growth company (e.g., Duolingo, Chime, ClassDojo, or equivalent).
• Expert in funnel analysis and cohort modelling who "lives in the data".
• You "get on the plane" - you value in-person interactions and are willing to do the ground-level work at events and home visits that move metrics.
• A genuine respect for family autonomy in education and an understanding of the high-stakes trust dynamics involved in education spending.
• Willing to relocate to San Francisco, CA, or Phoenix, AZ, and travel to visit customers.
• Willing to be in the office together (in-person company).

Responsibilities

• Engineer Acquisition Loops: Move beyond paid acquisition to build compounding, community-led flywheels through homeschool co-ops, education pods, and micro-influencers.
• Live in the Parent Psyche: You will spend real time in the field with families to understand what drives trust and triggers adoption - converting those insights into concrete GTM decisions, not decks.
• Data Rigor: You will instrument funnels, set up tight feedback loops, and analyze cohort/retention curves with the precision of a software engineer.
• Own Onboarding Conversion: You will be the primary owner of the onboarding funnel, driving toward a critical 500-account target and beyond

Benefits

• Competitive Salary: $120,000 – $170,000 per year, commensurate with experience.
• Generous Founding Equity.
• Top-Tier Backing: We've raised $16M from top-tier VCs and angels.
• Relocation Support.
• Comprehensive Visa Sponsorship.
• Unmatched Impact: The rare opportunity to directly shape how the $900B US Public Education budget is being opened up for parents to take control of their portion (avg. $7.5k/kid/year).

What This Job Offers

• Job Type: Full-time
• Career Level: Senior