FMI Marketing INTERN

Focus on the Family•Colorado Springs, CO

About The Position

The Focus Marriage Institute (FMI), a department of Focus on the Family, helps couples restore and strengthen their marriages through Hope Restored marriage intensives and Marriage Getaway weekends. The marketing team promotes these programs to help couples find appropriate support and connect pastors and church leaders with resources for couples they care about. The intern will contribute to a real marketing campaign for Hope Restored or Marriage Getaway, from planning through launch and results, with guidance from the team. The internship offers experience in campaign strategy and execution, market and competitive research, content planning, digital marketing tools, campaign measurement, project management, and cross-functional collaboration. The intern will also share learnings and recommendations with the team at the end of the internship. Focus on the Family is a Christian nonprofit ministry. Candidates are expected to support its Christian mission, biblical principles, Statement of Faith, Standard of Moral Conduct, and core values.

Requirements

  • Pursuing a degree in marketing, communications, business, or a related area.
  • Experience or demonstrated interest in marketing, business, or research through coursework, a student organization, a job, or personal projects.
  • Strong communication, organizational, and analytical skills.
  • Ability to interact professionally with coworkers, partners, vendors, and ministry constituents.
  • Desire to learn and grow in digital marketing and campaign strategy, and openness to feedback and coaching.
  • Candidates must exemplify the stated Christian values, pursue the Great Commission, be a consistent witness for Jesus Christ, maintain a courteous, Christ-like attitude, adhere to the Standard of Moral Conduct and Statement of Faith, uphold the ministry in prayer, and demonstrate behaviors aligned with Focus on the Family core values.

Nice To Haves

  • Basic familiarity with social media platforms.
  • Familiarity with design tools such as Canva.
  • Familiarity with spreadsheets or analytics tools.
  • A writing sample or portfolio of marketing, design, or content work, if available.
  • References.

Responsibilities

  • Build a marketing campaign for Hope Restored or Marriage Getaway, including setting goals, defining the audience, shaping strategy and a calendar, preparing content, supporting the launch, and reviewing results.
  • Help conduct market research on couples seeking marriage help and where they look for it, then summarize findings for the team.
  • Analyze competing marriage intensives, retreats, and counseling programs, comparing messaging, pricing, and offers.
  • Participate in team meetings, planning sessions, and creative reviews; receive feedback and coaching; and learn alongside Relationship Services, web, and data partners.
  • Plan content and draft ideas for social posts, emails, and landing pages.
  • Support marketing operations and use web analytics, landing page editing, and project management tools.
  • Present internship learnings and recommendations to the team.
  • Demonstrate conduct and commitment consistent with Focus on the Family's Christian mission, biblical principles, Standard of Moral Conduct, Statement of Faith, and core values.
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