Fitness Director Workout Anytime

Wilkins•Raleigh, NC

3d•Onsite

About The Position

Workout Anytime is seeking a Fitness Director to lead and grow the fitness department across two of their fastest-growing gyms in North Carolina. This role is responsible for the overall success of the fitness department, including revenue generation, labor management, and profit. The Fitness Director will own the department as if it were their own business, focusing on filling the sales funnel, converting leads into paid training, selling personally, building and coaching a team of trainers, delivering client results, and managing department financials. This is a leadership role with significant growth potential, as the company is expanding and looking for individuals to build new locations around.

Requirements

Current nationally accredited personal training certification (NASM, NSCA, ACSM, ACE, or AFAA).
Current CPR/AED certification.
Minimum one year of training clients in a gym setting.
Personally sold gym memberships or personal training packages.
Ability to lift moderate to heavy weight regularly and demonstrate exercises safely.
Availability for early mornings and evenings.
Must be certified.
Must have experience selling gym memberships or training packages.
Must be comfortable talking to people and asking for money.

Nice To Haves

Management experience.
B.S. in exercise science, kinesiology, or a related field.

Responsibilities

Own the fitness department's revenue, labor, and profit.
Fill the sales funnel by contacting every new member for a Success Session.
Ensure the team converts assessments and complimentary sessions into paid training, aiming for above the company minimum of 30%.
Sell personally by running Success Sessions, closing sales, and training clients.
Build the team by hiring, certifying, scheduling, and coaching trainers.
Conduct weekly one-on-ones, phone skill audits, live coaching, and provide accountability.
Deliver client results, evidenced by before/after photos, testimonials, and celebrated transformations.
Manage department numbers including assessments, show rate, close rate, average sale, sessions delivered, revenue per trainer, and department profit.
Manage the schedule to control labor costs and prevent overtime surprises.
Own the department P&L, reconciling programming revenue against sessions delivered and commissions.
Submit clean PT payroll.
Contribute to company expansion by proving success in current roles, with potential to lead new locations.