Fitness Coach

Orangetheory•Wilmington, NC
•Onsite

About The Position

The Coach delivers scientifically designed Orangetheory Fitness workouts in studio settings and creates a high-energy, motivating, results-driven experience for members. The role requires coaching and engaging multiple participants in group fitness classes while applying fitness principles across endurance, strength, and power training and using Orangetheory programming, technology, and coaching tools to support member performance, safety, and results. The Coach represents the Orangetheory Fitness brand, builds relationships with members and prospective members, and supports member engagement and retention. Working closely with the studio team, the Coach contributes to sales and retention goals, helps maintain a welcoming and inclusive studio environment, and supports a seamless member experience before, during, and after classes. The role is part-time and reports directly to the Head Coach.

Requirements

  • High school diploma or equivalent.
  • At least 1 year of group fitness training or personal training experience.
  • Current Orangetheory Fitness-approved fitness certification, such as NASM, ACE, ACSM, NSCA, or equivalent.
  • Strong communication and interpersonal skills, including the ability to engage and motivate diverse members.
  • Proficiency with Microsoft Office Suite and graphic design tools such as Canva.
  • Strong organization, attention to detail, time management, listening, problem-solving, and critical-thinking skills.
  • Ability to work effectively with a team, collaborate across functions, and respond comfortably to change.
  • Professionalism, integrity, reliability, initiative, self-motivation, and a positive service attitude.
  • Ability to manage unexpected challenges calmly and professionally.
  • Ability to work a flexible schedule as needed, including weekends and holidays.

Nice To Haves

  • Bachelor’s degree.
  • Prior customer service, sales, hospitality, or related client-facing experience (0–1 year).

Responsibilities

  • Deliver engaging, high-energy group workouts for members in each class session.
  • Provide a welcoming, inclusive, and motivating experience for members, prospective members, and guests in line with Orangetheory Fitness brand standards.
  • Complete and maintain member documentation and records using company systems and tools.
  • Participate in scheduled team meetings, trainings, and professional development opportunities.
  • Conduct studio tours, explain membership options, and answer questions about programs and services.
  • Partner with studio team members to create a positive experience for prospective and current members.
  • Support individual and team sales goals through outreach, follow-ups, and lead generation.
  • Build local community relationships to increase brand awareness and generate business opportunities.
  • Support marketing initiatives, including social media engagement, community events, and studio activations.
  • Maintain a clean, organized, and well-presented studio environment.
  • Communicate with members and prospects in person, by phone, email, and text.
  • Process cash and credit card sales transactions accurately and with integrity.
  • Respond promptly and professionally to member inquiries, feedback, and concerns, escalating issues when appropriate.
  • Demonstrate commitment to exceptional customer service and OT Group Holdings, LLC core values.
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