Firearms Associate

Rural King • Lincoln, AL

3d

About The Position

Rural King is seeking a Firearms Sales Associate to provide knowledgeable customer service while assisting customers with firearms, ammunition, accessories, and related products. The role requires firearms product knowledge, sales and customer service skills, attention to detail, and knowledge of applicable firearms laws and regulations.

The associate assists customers with product selection and transactions, follows firearms compliance and safety procedures, maintains accurate records, and supports merchandising, inventory accuracy, and store presentation. The role also includes company training, cross-training, and other duties as assigned.

Requirements

• High school diploma or equivalent.
• Knowledge of firearms, ammunition, accessories, safety practices, and applicable laws and regulations.
• Strong customer service, communication, and active listening skills.
• Ability to accurately complete transactions, documentation, and other detail-oriented tasks.
• Ability to use POS systems, computers, and retail technology.
• Ability to work effectively in a fast-paced retail environment.
• Demonstrated integrity, professionalism, confidentiality, and commitment to safety.
• Ability to complete required firearms compliance training.
• Ability to stand and walk for extended periods.
• Ability to lift, push, and/or pull up to 50 pounds.
• Ability to use ladders and pallet jacks.
• Ability to communicate effectively with customers and associates.
• Close visual awareness required for product and transaction-related tasks.

Nice To Haves

• Previous firearms sales, sporting goods, retail, or related experience preferred.

Responsibilities

• Greet customers and identify their needs, preferences, and budget.
• Provide knowledgeable, unbiased product information and recommendations.
• Assist customers with firearms, ammunition, accessories, and related products.
• Accurately process sales, special orders, returns, payments, and required documentation through the POS system.
• Support sales through promotions, upselling, cross-selling, the RK Firearms Plus Protection Plan, and loyalty program awareness.
• Follow all federal, state, and local laws and regulations related to firearms sales and transfers.
• Follow the Firearms SOP and complete required compliance training.
• Maintain accurate records and protect confidential customer information.
• Promote safe and responsible practices and escalate compliance concerns to leadership.
• Maintain clean, organized, accurately priced, and visually appealing firearms displays.
• Support inventory accuracy, signage, zoning, and sales floor presentation.
• Stay current on firearms products, industry developments, and company training.
• Participate in cross-training and perform other duties as assigned.

Benefits

• Competitive pay
• Medical, dental, and vision insurance
• Paid time off and paid holidays
• 401(k) with company match
• Associate discounts
• Training and professional development
• Career opportunities with a company that promotes from within
• A collaborative, team-focused work environment
• Eligible associates may receive overtime pay in compliance with applicable laws.

What This Job Offers

• Job Type: Full-time
• Education Level: High school or GED