Field Sales Professional - Springfield, MA

Varsity Brands•Springfield, MA

14h•Hybrid

About The Position

The Field Sales Professional serves as a consultative sales partner to schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs in the assigned territory. The role manages the full sales cycle, from prospecting and lead generation through account management and post-sale service, while providing support that simplifies coaches’ and program leaders’ work. The position uses CRM tools, data insights, and territory planning to identify growth opportunities, increase multi-sport sales within existing accounts, and build a pipeline of new business. The role requires regular in-person engagement and local travel throughout the territory, and operates in a hybrid environment spanning a home office, schools, community locations, and events. This is a full-time position based in the Springfield, Massachusetts area. The employee must live in or near the territory and travel locally 2–5 or more days per week. Hours may vary according to customer needs, and evening and weekend work may be required. Some out-of-area and overnight travel may also be expected. The listed base draw is $55,000–$65,000 annually, with the possibility of additional performance-based incentives.

Requirements

At least 3 years of B2B outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
An associate’s degree or equivalent work experience.
Excellent verbal and written communication skills.
Strong problem-solving, organizational, multitasking, prioritization, and time-management skills.
Ability to work independently and manage responsibilities with a high level of self-direction.
Intermediate proficiency in Microsoft Word, Excel, PowerPoint, and CRM.
Ability to maintain a distraction-free home office environment.
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record.

Nice To Haves

Bachelor’s degree.

Responsibilities

Provide consultative customer service to coaches across the assigned territory.
Generate revenue and meet sales and growth targets.
Develop and qualify leads through cold-calling and lead-generation campaigns.
Use company CRM functions for prospecting, account management, and activity tracking.
Grow sales in existing accounts by selling across sports and program levels.
Use data-driven business intelligence to identify prospect trends and sales opportunities.
Manage an account list and travel to customer locations throughout the assigned territory.
Build relationships and provide account management and post-sale service.