Field Sales Professional - Columbus, OH
About The Position
BSN SPORTS, a Varsity Brands company, is hiring a Field Sales Professional to serve as a consultative partner to schools, club/select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs in the assigned Columbus, Ohio territory. The role manages the full sales cycle, from prospecting and lead generation through account management and post-sale service, with a focus on simplifying operations for coaches and program leaders. The position uses CRM tools, data insights, and territory planning to identify growth opportunities, expand multi-sport sales within existing accounts, and build a pipeline of new business. It is a full-time hybrid role combining a home office with frequent field work. The employee must live in or near the territory and travel locally two to five or more days per week. Hours may vary with customer needs, and evening or weekend work may be required; some out-of-area and overnight travel may also be expected.
Requirements
- At least 3 years of B2B outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
- Associate degree or equivalent work experience.
- Excellent verbal and written communication skills.
- Strong problem-solving, organizational, multitasking, prioritization, and time-management skills.
- Ability to work independently and manage responsibilities with a high level of self-direction and autonomy.
- Intermediate proficiency in Microsoft Word, Excel, PowerPoint, and CRM tools.
- Ability to maintain a distraction-free home office environment.
- Reliable vehicle, valid driver’s license, auto insurance, and satisfactory driving record; these must be maintained.
- Must live in or near the assigned territory and be able to travel locally two to five or more days per week.
Nice To Haves
- Bachelor’s degree preferred.
- Sporting goods sales experience preferred.
Responsibilities
- Provide consultative customer service to coaches across the assigned territory.
- Generate revenue and meet sales and growth targets.
- Develop and qualify leads through cold-calling and lead-generation campaigns.
- Use the company CRM for prospecting, account management, and activity tracking.
- Grow sales in existing accounts by serving programs across all sports and levels.
- Use data-driven business intelligence to identify prospect trends and sales opportunities.
- Manage an account list and travel to customer locations within the assigned territory.
- Build relationships through consistent in-person engagement and provide post-sale service.
Benefits
- Comprehensive health care benefits.
- HSA employer contribution and FSA opportunities.
- Wellbeing program.
- 401(k) plan with company matching.
- Company-paid life, AD&D, and short-term disability coverage.
- Generous My Time Off and paid holidays.
- Varsity Brands Ownership Program.
- Employee Resource Groups.
- Access to financial coaching and a member-owned credit union.
- St. Jude partnership and volunteer opportunities.
- Employee discounts on personal apparel and equipment.
- Unlimited commission potential from day one.
- Comprehensive sales training program.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
Associate degree
