Field & Partner Marketing Manager, West

Halcyon

7h • Remote

About The Position

Halcyon is the industry’s first dedicated, adaptive security platform that combines multiple proprietary advanced prevention engines along with AI models focused specifically on stopping ransomware.
Halcyon was formed in 2021 by a team of cyber industry veterans after battling the scourge of ransomware (and advanced threats) for years at some of the largest global security vendors. Comprised of leaders from Cylance (now Blackberry), Accuvant (now Optiv), Fireye and ISS X-Force (now IBM), Halcyon is focused on building products and solutions for mid-market and enterprise customers.
As a remote-native, completely distributed global team, we recognize great talent can exist anywhere. We invite you to apply to a job you’re interested in and we'll work a plan to meet your needs.
We are seeking a strategic and execution-focused Field and Partner Marketing Manager to drive pipeline growth and brand visibility in the WEST region through direct field marketing and partner marketing programs. In this role, you will work cross-functionally to support both our direct sales teams and channel partners (VARs, MSSPs, technology alliances) with campaigns, events, and enablement initiatives tailored to our ICPs buyer journey.
This is a high-impact role ideal for a marketer who understands how to generate demand in a competitive and fast-evolving security landscape—building trust with technical audiences, influencing enterprise buyers, and helping partners succeed in joint go-to-market efforts.

Requirements

• 4–7 years of experience in field marketing, partner marketing, or demand generation in a B2B cybersecurity, SaaS, or IT security company.
• Experience marketing to cybersecurity buyers (CISO, SOC, IT security) and understanding of their priorities and pain points.
• Proven success building multi-channel regional and partner campaigns that drive measurable pipeline impact.
• Knowledge of channel ecosystems (VARs, MSSPs, technology partners) and experience with joint GTM programs.
• Strong project management, communication, and relationship-building skills.
• Proficiency with Salesforce, HubSpot/Marketo, and campaign/event tools.

Nice To Haves

• Experience managing co-marketing with cybersecurity alliances.
• Familiarity with the security market landscape and buyer personas.
• Comfortable balancing strategic thinking with hands-on campaign execution.
• High degree of ownership, collaboration, and adaptability in a fast-paced, growth-stage environment.

Responsibilities

• Develop and execute regional campaigns, with key partners (MSSPs, VARs, technology alliances) to generate qualified leads and accelerate deals—across webinars, field events, local roundtables, ABM campaigns, digital initiatives and industry conferences.
• Collaborate closely with regional sales leaders and account teams to understand pipeline needs and territory plans.
• Partner with product marketing and sales enablement to deliver messaging and materials that resonate with CISOs, security architects, and IT leaders.
• Create co-branded assets and campaign kits tailored to partners.
• Support partner onboarding, engagement, and activation through campaigns and partner-facing communications.
• Track, measure, and optimize campaign performance with clear KPIs around lead generation, partner engagement, and pipeline contribution.
• Provide ongoing reporting to internal stakeholders and partners, with insights for continuous improvement.
• Ensure proper lead routing, partner attribution, and campaign tracking via Salesforce and marketing automation tool
• Collaborate with demand generation, digital marketing, product marketing, and partner teams to align messaging and execution.
• Manage partner MDF (Market Development Funds) budgets and approvals, ensuring alignment with program ROI.

Benefits

• Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents.
• 401k plan with a generous employer contribution.
• Short and long-term disability coverage, basic life and AD&D insurance plans.
• Medical and dependent care FSA options.
• Flexible PTO policy.
• Parental leave.
• Generous equity offering.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees