Field Marketing Team Lead

RenuityRaleigh, NC
$60,000 - $80,000Onsite

About The Position

The Field Marketing Team Lead is responsible for leading, coaching, and driving performance for a team of Field Marketers in a door-to-door canvassing environment. This role plays a critical part in generating qualified leads, maintaining team morale, and ensuring daily execution aligns with company standards and goals.

Requirements

  • Proven experience in door-to-door sales, canvassing, or field marketing
  • Strong leadership and coaching abilities with a track record of developing others
  • Excellent communication and interpersonal skills
  • Results-driven with the ability to motivate a team to hit and exceed goals
  • Comfortable working outdoors and in a fast-paced, performance-based environment
  • Familiarity with CRM systems and performance tracking

Nice To Haves

  • Previous experience in a leadership or Team Lead role preferred
  • Experience in home improvement, home services, or direct sales industries preferred

Responsibilities

  • Lead a team of Field Marketers in the field, actively participating in canvassing efforts
  • Train new hires on scripting, objection handling, and appointment-setting best practices
  • Monitor daily performance metrics including leads, set rates, and issued appointments
  • Provide real-time coaching and feedback in the field to improve individual and team performance
  • Conduct daily team meetings, territory breakdowns, and goal-setting sessions
  • Ensure proper use of the Lead Perfection systems and accurate data entry for all leads and appointments
  • Assist in recruiting, onboarding, and developing new Field Marketers
  • Maintain a high level of energy, professionalism, and accountability within the team
  • Troubleshoot field challenges and escalate issues when necessary
  • Consistently hitting or exceeding team lead generation goals
  • Developing top-performing Field Marketers
  • Creating a positive, competitive, and accountable team culture
  • Maintaining strong data integrity and operational consistency
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