Field Marketing Manager

LambentBoston, MA
$90,000 - $110,000Hybrid

About The Position

The Field Marketing Manager supports events and conferences that build awareness, generate demand, and create pipelines. This role partners closely with Sales, Customer Success, and Demand Generation to execute targeted campaigns, events, and customer engagement programs. The position is based in downtown Boston and requires an in-office presence 3–4 days per week.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 3–5 years of experience in field marketing, demand generation, or event marketing.
  • Strong project management, communication, and event coordination skills.
  • Creative skills with the ability to develop engaging event and campaign experiences.
  • High attention to detail and strong organizational skills.
  • Experience working with sales teams and CRM/marketing automation tools.
  • Ability to analyze campaign performance and make data-driven recommendations.

Responsibilities

  • Plan and execute field marketing campaigns that support pipeline growth.
  • Manage in-person events, webinars, conferences, roundtables, and partner programs.
  • Partner with Sales to support target accounts and improve lead conversion.
  • Track performance for events and campaigns, including leads, pipeline impact, and ROI.
  • Coordinate budgets, vendors, timelines, and internal stakeholders.
  • Support conference booth setup and event logistics, including light lifting as needed.
  • Contribute creative ideas and execute marketing collateral, booth graphics, and event materials.
  • Report results and recommendations to marketing leadership.
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