Senior Field Marketing Manager

Toppan Merrill • Saint Paul, MN

3d • Hybrid

About The Position

Toppan Merrill is a global technology leader committed to simplifying the complexity of regulatory disclosure and communications. We offer the most intuitive end-to-end SaaS platform for complex compliant content creation and enhancement of multi-stakeholder collaboration. Our industry leading technology is backed by what we are best known for: unmatched market expertise and unparalleled customer service. Toppan Merrill is a leading partner for the financial, legal, health and capital markets. We believe in high-trust collaboration and value each person's unique skills, perspectives and experiences. Our success is driven by our world-class global teams and culture. Learn more at https://www.toppanmerrill.com/careers/. About the Opportunity: Toppan Merrill has an exciting opportunity for a Field Marketing Manager to join our St Paul, MN team. You will develop and execute our go-to-market strategies in the Capital Markets market segment. You will integrate closely with the sales, marketing and product management teams and liaise with external partner agencies. This is a #hybrid role, working in office 2 days/week and 3 days working from home.

Requirements

• Bachelor’s degree in marketing
• 8+ year’s of experience with field marketing
• Understanding of B2B field marketing programs
• Current with trends and best practices in field marketing and measurement
• Experience with marketing technology platforms including: Salesforce.com, Pardot and Seismic

Responsibilities

• Actively lead the development and execution of a comprehensive go-to-market strategic plan to drive customer acquisition and accelerate revenue. This includes annual planning that ensures alignment across the enterprise
• Participate in developing strategies and manage the execution of demand generation campaigns and programs based upon approved strategies
• Source content and manage blog and social media tactics that support campaigns and programs.
• Working with internal and external partners, develop and produce required digital and printed go-to-market assets including campaign copy and design, collateral, thought leadership content, webinar development, sales enablement materials.
• Liaise with Product Management on all programs to support Toppan Merrill product releases.
• Working closely with Event Management, manage and participate in market trade shows and events for assigned vertical.
• Working closely with Digital Marketing, manage online presence for assigned vertical.
• Serve as the primary contact for questions and inquiries regarding market related activities in assigned verticals.

Benefits

• Enhanced Medical, Dental, Vision and Life insurance for employees and dependents
• 401(k) with company match with full vesting from date of hire
• Paid time off including vacation, sick, community involvement, bereavement, jury duty, and holidays.
• Paid parental leave
• Paid community involvement/volunteer days
• Wellness Resources and Employee Assistance Programming

What This Job Offers

• Job Type: Full-time
• Career Level: Senior