Field Marketing Manager, US Enterprise

NetApp • Boulder, CO

8d • Hybrid

About The Position

Are you a dynamic and results-driven field marketer ready to make an impact on our Enterprise business? NetApp is seeking a Field Marketing Manager to join our innovative, fast-paced, and growing team. This is a pivotal role focused on executing bold marketing strategies that drive pipeline growth, influence closed/won revenue, and deepen our engagement with enterprise customers. You will be responsible for developing and executing targeted Account-Based Marketing (ABM) campaigns, managing events, and ensuring tight, cross-functional alignment with our marketing partners, sales, and BDR teams. The ideal candidate is a strategic, data-driven thinker and clear communicator who thrives on collaboration, proactively seeks solutions, and excels at managing multiple priorities. If you have a passion for field marketing, ABM, and technology, this is your chance to drive measurable results and help shape our engagement with top enterprise accounts.

Requirements

• 5-8+ years of B2B enterprise marketing experience, with a proven track record in field marketing and ABM.
• A strategic, data-driven thought process that uses analytics to inform decisions and optimize programs for measurable outcomes.
• Strong project and time management skills, with a demonstrated ability to prioritize competing tasks and manage timelines effectively in a fast-paced environment.
• A closed-loop communication style that features stellar collaboration and consensus-building skills. You know how to build strong relationships with cross-functional teams and drive collaborative projects forward with one goal.
• Ability to work independently, proactively seeking solutions and building relationships. You are a creative problem-solver by nature, skilled at architecting innovative solutions and new approaches to complex challenges.
• Strong technical capabilities - including hands-on experience with Salesforce, Microsoft, and marketing automation platforms.

Nice To Haves

• Experience in high-growth technology or SaaS companies is strongly preferred.

Responsibilities

• Develop and execute comprehensive field marketing plans that support regional sales objectives and revenue growth.
• Activate targeted ABM programs across key regions, orchestrating tailored plays with sales to accelerate growth in top accounts.
• Partner closely with sales leadership, account executives, partner managers, and BDR teams to ensure complete alignment on marketing initiatives, lead flow, and follow-up.
• Plan, manage, and execute a variety of events, including tradeshow ancillaries, executive roundtables, workshops, and more.
• Measure and report on the effectiveness and ROI of field marketing activities, using data-driven insights and analytics to refine your approach continuously.
• Work seamlessly with central marketing, product marketing, and operations to ensure cohesive campaign execution.
• Assist with creating and localizing compelling content and marketing materials that resonate with target accounts.
• Manage and monitor the marketing budget for your field initiatives

Benefits

• We enable a healthy work-life balance.
• Our volunteer time off program is best in class, offering employees 40 hours of paid time per year to volunteer with their favorite organizations.
• We provide comprehensive medical, dental, wellness, and vision plans for you and your family.
• We offer educational assistance, legal services, and access to discounts.
• Finally, we provide financial savings programs to help you plan for your future.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees