Field Marketing Manager I

Aramark • Springfield, MO

20h

About The Position

Aramark Student Nutrition provides food and nutrition services to over 350 school districts in the U.S. It offers public and private education institutions a variety of dining options including breakfast and lunch programs, after-school snacks, catering, nutrition education and retail operations. We partner with schools to create culinary experiences that propel students to success. Our goal is to provide healthy, nutritional meals with a stellar dining experience for our communities. For more information on Aramark's Student Nutrition food service programs, please visit - Link here Aramark Student Nutrition - Aramark

B.A. and/or MBA, with 7+ years marketing experience Microsoft Office Suite: Word, Excel and Power Point Influencing without formal authority – able to create an informal network to support program pilots, implementation and collection of best practices and measurement Strategic agility – the ability to be the region marketing strategist and advisor to the RVP Business analysis – ability to track, analyze, and present results from marketing program implementation Project management – Multiple tasks will be managed at one time resulting in a need for strong time management and multi-tasking skills Organizational savvy – Ability to speak to multiple levels within the region, representing a ‘big-picture’, business-oriented view of development Dealing with Ambiguity – able to get in, assess the situation, identify key players, set an action plan, and deliver Results-oriented – analytical skills and ability to think strategically about the business are essential; accountable for achieving the region’s financial goals through collaboration with the operations team Job Responsibilities
Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis
Strategic Planning, Innovation and Creativity: Develop Marketing Plans; new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction
Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups. Support Business Development with Request for Proposal (RFP) responses, sales presentations and Client Business Reviews (CBRs)
Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing
Build Relationships with clients, organization department heads and subgroups/ community groups

Requirements

• Requires at least 2 years of product, marketing and / or merchandising experience
• Requires people management experience for at least 1-2 direct reports
• Requires a bachelor’s degree or equivalent experience in business or marketing
• A proven ability to increase sales and measure the impact/return on investment on implementation of programs
• A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically
• Must have excellent interpersonal skills including presentation, public speaking and client interaction skills
• Must be able to efficiently utilize social media and MS Office products to accomplish work tasks
• Valid driver’s license and vehicle

Responsibilities

• Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis
• Strategic Planning, Innovation and Creativity: Develop Marketing Plans; new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction
• Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups. Support Business Development with Request for Proposal (RFP) responses, sales presentations and Client Business Reviews (CBRs)
• Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing
• Build Relationships with clients, organization department heads and subgroups/ community groups

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level