Field Marketing Coordinator

LGI Homes • Shelby, NC

5h

About The Position

The Field Marketing Coordinator brings LGI Homes marketing to life across multiple communities by planning and executing community events, showcases, grand openings, and Realtor engagements that drive traffic and enhance the customer experience. This field-based role activates national campaigns locally, improves community presentation, supports content creation, and provides insights that help drive sales performance.

As the on-the-ground extension of the marketing team, the coordinator ensures signage, collateral, digital listings, and customer touchpoints are polished, consistent, and aligned with brand standards. The role manages the full event process, including planning, coordination, onsite execution, and post-event follow-up, to maintain community visibility and engagement.

The coordinator also handles data entry and reporting, tracks traffic trends, reviews online listings, evaluates sign routes, and shares weekly insights with leadership. Additional responsibilities include managing marketing inventory and vendors, supporting photography and video needs, assisting with community launches and closeouts, and ensuring information centers are visitor-ready.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• At least 2 years of experience in marketing, events, or community engagement.
• Strong event planning, project management, and communication skills.
• Creativity and an eye for presentation, with the ability to manage multiple priorities.
• Strong social media and content creation skills.
• Digital proficiency with social media management and content editing tools.
• Comfortable traveling between communities and working evenings and weekends for events.
• Skilled at building strong relationships with teams, partners, and the community.

Nice To Haves

• Real estate marketing experience.

Responsibilities

• Plan and execute community events, showcases, grand openings, and Realtor engagements.
• Activate national marketing campaigns locally and improve community presentation.
• Manage event planning, coordination, onsite execution, and post-event follow-up.
• Ensure signage, collateral, digital listings, and customer touchpoints meet brand standards.
• Handle data entry and reporting, track traffic trends, review online listings, evaluate sign routes, and share weekly insights with leadership.
• Manage marketing inventory and vendors.
• Support photography and video needs and assist with community launches and closeouts.
• Keep information centers visitor-ready.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401(k) with 4% match
• Paid car allowance
• Paid phone allowance
• Employee stock purchase plan
• New home discount
• Comprehensive training
• Company culture focused on training, goals, and recognition

What This Job Offers

• Job Type: Full-time