Field Marketing Coordinator

Crunch Fitness•Austin, TX
•Onsite

About The Position

We are looking for a Field Marketing Coordinator responsible for supporting the efforts of the marketing team to carry out marketing campaigns and programs in partnership with field operations, Construction, and New Club Opening teams. Their duties include competitive due diligence, project management for interior and exterior plans, ordering promotional material, assisting in executing the annual traffic calendar and supporting campaign content and media, executing opening events, club brand audits and new store site branding.

Requirements

  • Bachelor’s Degree in Marketing or related field.
  • Minimum 2 years of field or brand marketing experience (preferred).
  • Experience in Field Marketing.
  • Expert-level organization and project management skills.
  • Must be able to travel by plane and rent a car.
  • Must be able to drive for extended periods as needed.

Nice To Haves

  • Experience in Hubspot or similar platform (email marketing)
  • Experience in Emplifi or HootSuite (social media management)
  • Experience in Asana or Monday (project management)
  • Experience in content creation and social media platforms (Instagram, Meta, Adobe Creative Suite, Capcut)

Responsibilities

  • Support new club opening events and lead generation programs.
  • Manage new club exterior and interior branding, including site branding standards.
  • Support marketing programs and promotions across the company.
  • Support the fitness vertical (Transformation Challenge, Launch Week, and other programs).
  • Support field operations with menu updates, in-club signage, and promotional procurement.
  • Support Corporate Wellness partnerships with community managers.
  • Execute brand audits to confirm open clubs meet brand standards.
  • Develop and execute traffic calendars — email, text, organic, and paid social — for open and new clubs.
  • Develop promotional content across channels: email, text, organic social, direct mail, door hangers, billboards and more.
  • Assist with social media response management and content creation.
  • Partner with Field Operations, Construction, and New Club Opening teams to align marketing execution with business timelines.
  • Analyze available data on audience preferences and behavior to guide program decisions.
  • Manage external vendor relationships to meet brand deadlines for club openings.
  • Partner with frontline operators to deliver local store marketing programs that build brand awareness and membership growth.
  • Maintain competitive due diligence to keep branding and promotions market-relevant.
  • Contribute to company success through effective project and time management.

Benefits

  • Salaried
  • Flexible PTO
  • Paid Holidays
  • Subsidized health insurance coverage (health, dental, vision) for full time positions
  • Employer Paid Basic Life and AD&D
  • HSA
  • Voluntary Supplemental Life Insurance for employee, child, and spouse
  • Free gym membership
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