External Communications Generalist

KLA•Ann Arbor, MI

7d•$97,800 - $166,300•Onsite

About The Position

KLA is seeking a versatile communications professional to help shape and amplify our corporate narrative across external audiences. As part of the central corporate communications team, this role is responsible for developing and executing integrated communications programs that support business priorities, strengthen KLA's brand and engage key stakeholders including customers, investors, talent, industry influencers and media. The ideal candidate is an exceptional writer and strategic storyteller who can translate complex technical concepts into compelling, accessible narratives. This individual is creative, collaborative and is equally comfortable working on cross-functional teams and driving projects independently.

Requirements

Bachelor's degree in Communications, Journalism, Public Relations, English, Marketing, or a related field.
8+ years of experience in corporate communications, public relations, journalism or a related communications discipline.
Exceptional writing, editing, and storytelling skills with a demonstrated ability to synthesize complex technical information into clear, engaging content, adapted for multiple audiences and channels.
Skilled across social media content strategy and emerging digital storytelling trends.
Proven project management skills with the ability to execute multiple initiatives simultaneously.
Strong executive presence and ability to work effectively with technical experts, leaders and cross-functional teams.
Bachelors degree plus 8 years' experience or Masters degree plus 6 years' experience or PhD plus 3 years' experience

Responsibilities

Write, edit, and manage a broad range of external content including blogs and articles, social media content, executive messages, web copy, press releases and other campaign materials.
Collaborate with members of the investor relations, talent acquisition and other communications teams on comprehensive multi-channel stories and campaigns.
Manage editorial calendars and content review cycles to ensure timely delivery of content across channels with consistent brand voice and style.
Develop and drive measurement and performance practices that align with evolving search and engagement trends.
Research emerging industry and priority technology topics to fuel creative concepts and storytelling approaches.
Monitor communications trends across digital platforms and recommend new formats, channels, and content approaches that increase discoverability, visibility and engagement.
Experiment with new content concepts, creator-style storytelling, visual narratives, and audience engagement strategies.
Assist with media relations programs and earned media initiatives, including the drafting of press releases, media statements, briefing materials, and other supporting communications assets.
Collaborate with agency partners on media research, trending news topics and relevant analyst reports.