Experiential Marketing Specialist

Bevi•Boston, MA

4h•$70,550 - $87,150•Hybrid

About The Position

Bevi is seeking an Experiential Marketing Specialist to join their team. This role will be responsible for high-impact experiential marketing initiatives, including Bevi's Rental Program, Hydration Takeovers, and strategic events. The goal is to drive brand awareness and revenue while delivering exceptional customer experiences. The position reports to the Director of Experiential Marketing and is ideal for someone who thrives in a fast-paced environment, takes ownership, solves problems proactively, and seeks continuous improvement. The role emphasizes measurable results through data-driven decision making, focusing on brand awareness, pipeline, revenue, and customer engagement. As the team grows, the specialist may take on additional programs and partner events.

Requirements

Bachelor's degree in Marketing, Communications, Event Management, Business, or a related field preferred.
2-4 years of experience in experiential marketing, field marketing, event management, project management, hospitality, customer success, or a similar role.
Excellent project management and organizational skills with the ability to manage multiple concurrent initiatives.
Resourceful, adaptable, and comfortable working in a fast-paced environment.
Strong communication and relationship-building skills across internal teams and external partners.
Analytical mindset with the ability to use data to improve program performance.
Experience with Salesforce preferred; familiarity with Google Workspace, Asana, Looker, and HubSpot is a plus.
Willingness to travel approximately 20–30%.
Ability to work from our Boston (Charlestown) office at least two days per week.
Ownership mindset: Takes initiative, solves problems proactively, follows through, and looks for ways to improve programs rather than simply execute them.

Nice To Haves

Familiarity with Google Workspace, Asana, Looker, and HubSpot is a plus.

Responsibilities

Plan, execute and travel to trade shows, conferences, pop-up events, customer activations, and brand placements.
Manage multiple projects simultaneously while keeping stakeholders informed and timelines on track.
Track event budgets, invoices, and expenses to ensure programs stay on budget.
Coordinate event logistics, vendors, inventory, collateral, and onsite execution.
Partner with Sales to identify high-impact event opportunities and ensure follow through is results driven.
Measure event performance and recommend improvements using data.
Anticipate challenges and solve problems before they impact execution.
Own Bevi's Rental Program from inquiry through post-event follow-up.
Build repeat business and identify new rental opportunities.
Partner with Operations to ensure flawless execution.
Manage proposals, contracts, customer communications, and Salesforce records.
Continuously improve and scale the Rental Program through new ideas and process improvements.
Plan and execute Hydration Takeovers that drive customer engagement and support revenue opportunities.
Coordinate machine logistics, staffing, and onsite activation.
Partner with Brand and Sales to identify high-impact opportunities.
Measure program performance and recommend improvements to increase impact and scalability.

Benefits

Comprehensive medical, dental and vision insurance plans with BlueCross BlueShield, 95% paid by employer
401(k) with company match
Flexible PTO plus 12 company holidays, and additional paid days for sick leave, etc
Generous fully paid parental leave for both birth parents and non-birth parents
Fully employer paid disability and life insurances
Wellness and fitness reimbursements
Monthly stipends for cell phone use and commuting costs
Onsite snacks, weekly catered lunch, and unlimited Bevi
Composting and terra-cycling
Happy hours, team-building events, bagel breakfasts, Values awards
Equity in the form of stock options
Flexible spending accounts