KGO - Executive Producer - Digital Strategy

The Walt Disney CompanySan Francisco, CA
$126,500 - $169,600Onsite

About The Position

ABC7 KGO-TV, the news leader in the Bay Area, is seeking an innovative, audience-driven, and strategic Executive Producer – Digital Strategy. This senior-level newsroom leader reports directly to the President and General Manager and oversees the editorial, operational, and strategic direction of all ABC7 digital platforms. The ideal candidate is a forward-thinking newsroom manager with deep experience leading teams in fast-paced news environments. You must be a decisive leader with exceptional editorial judgment, a strong command of audience analytics, and a passion for delivering impactful journalism across our website, apps, streaming, social media, and emerging platforms. This position plays a critical leadership role in shaping ABC7’s daily digital workflow, long-term strategy, and content innovation initiatives. This position may require working occasional night, weekend, or holiday shifts depending on news needs.

Requirements

  • Minimum five (5+) years of newsroom experience in a digital or multiplatform news environment
  • Proven leadership and team-building skills
  • Demonstrated success running digital breaking news and enterprise content
  • Strong editorial judgment and familiarity with legal and ethical journalism standards
  • Deep understanding of social media, SEO, analytics tools, and CMS publishing systems
  • Knowledge of video production, streaming workflows, and digital audience engagement strategies
  • Exceptional communication skills and the ability to collaborate across many teams

Nice To Haves

  • Experience in a major-market newsroom
  • Familiarity with Disney/ABC OTV systems, workflows, and editorial standards
  • Previous Experience supervising and/or managing a digital team
  • Experience leading digital transformation or innovation efforts

Responsibilities

  • Leading, managing, and developing the team of Digital Producers
  • Owning performance outcomes across all digital platforms, including audience growth and digital KPIs
  • Overseeing daily digital editorial operations, including planning, assigning, and approving content
  • Ensuring excellence, accuracy, and brand consistency in all digital storytelling
  • Driving breaking news coverage across digital and streaming platforms, ensuring speed, clarity, and audience impact
  • Setting strategic priorities for short-term and long-term digital content, including enterprise journalism, investigative & consumer content, and major station initiatives
  • Collaborating closely with the VP of News, other News Managers, and broadcast leadership to integrate digital strategies into the overall newsroom operation
  • Partnering with the Senior Manager – Content Streaming Strategy to execute company-wide initiatives
  • Monitoring audience data, analytics, and content performance to inform daily and long-term decisions
  • Managing team schedules, workflows, and resource allocation
  • Ensuring all ABC7 digital platforms uphold the highest editorial standards and legal/ethical guidelines
  • Working cooperatively with other ABC Owned Television Stations and Disney divisions on content sharing, joint projects, and digital strategy
  • Troubleshooting digital platforms, workflows, and technology issues in collaboration with engineering and product teams
  • Representing the digital team in newsroom planning meetings, coverage discussions, and cross-departmental initiatives

Benefits

  • A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
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