Executive Director-Head of Global Liquidity Marketing

JPMorgan Chase & Co.•New York, NY
•$171,000 - $265,000

About The Position

As Executive Director and Head of Marketing for Global Liquidity, you will set and deliver the global marketing strategy for one of JPMorganChase Asset & Wealth Management’s largest businesses. You will lead a regional team across the US, EMEA, and APAC, and serve as a senior marketing leader on the Global Liquidity Operating Committee. In partnership with business and functional leadership, you will help drive client acquisition, retention, adoption, and franchise growth. The role calls for a strategic, digitally capable marketing leader who can align regional execution with global business priorities, lead teams across regions, manage budgets and external partners, and ensure work meets applicable risk, regulatory, and compliance standards.

Requirements

  • At least 10 years of progressive marketing experience.
  • Demonstrated success leading global, integrated marketing strategies with measurable commercial outcomes.
  • Strong executive presence and ability to operate credibly with senior leaders.
  • Proven ability to lead through influence in a matrixed organization.
  • Proven people leadership experience across regions and time zones, with the ability to build an inclusive, high-performing team culture.
  • Deep capability across digital-first marketing, including web, email, social, and multimedia, with a strong understanding of channel strategy and audience targeting.
  • Excellent strategic planning, prioritization, and operating discipline, with the ability to run multiple complex workstreams to high standards.
  • Strong communication skills, including clear and concise writing, confident verbal storytelling, and the ability to produce executive-ready messaging and materials.
  • Demonstrated rigor in budget management, business case development, vendor and agency oversight, and ROI-driven decision-making.

Nice To Haves

  • Experience in B2B financial services marketing.
  • Experience marketing to institutional clients and/or working within institutional client environments.
  • Experience supporting multi-region marketing operating models and execution across the US, EMEA, and APAC.
  • Familiarity with marketing governance in regulated environments, including partnership with Legal, Compliance, Risk, and Controls.
  • Experience shaping positioning and adoption-focused marketing for strategic initiatives, such as new platforms or programs.

Responsibilities

  • Own the global marketing strategy for Global Liquidity, aligned to business priorities, client segments, and regional distribution objectives.
  • Develop and execute an integrated go-to-market approach across web, email, social, multimedia, and targeted events and field enablement, balancing global consistency with regional relevance.
  • Serve as the primary marketing advisor to Global Liquidity senior leadership, including the Head of Global Liquidity, Global Sales leadership, Product Strategy, and regional business leads.
  • Influence and align partners across Marketing, Sales, Product, Investments, Technology, and Client Service to deliver integrated outcomes.
  • Provide concise, executive-ready updates and recommendations to senior forums, including the Global Liquidity Operating Committee.
  • Lead, coach, and develop regional marketing leads across a global team, establishing goals, accountability, and a high-performance culture.
  • Establish the global operating cadence for planning, prioritization, approvals, delivery, and retrospectives.
  • Own and manage the global marketing budget, including annual planning, forecasting, spend governance, and ROI assessment.
  • Allocate investment across regions and channels based on impact, with transparent prioritization and disciplined financial management.
  • Manage agency and vendor strategy and performance, where applicable, to ensure cost-effective delivery and strong output quality.
  • Ensure marketing activities meet JPMorganChase standards for risk management, reputational protection, regulatory and compliance requirements, and approvals, partnering with Legal, Compliance, Risk, and Controls as needed.

Benefits

  • Competitive total rewards package, including base salary determined by role, experience, skill set, and location.
  • Eligible roles may receive commission-based pay and/or discretionary incentive compensation in the form of cash and/or forfeitable equity.
  • Comprehensive health care coverage.
  • On-site health and wellness centers.
  • Retirement savings plan.
  • Backup childcare.
  • Tuition reimbursement.
  • Mental health support.
  • Financial coaching.
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