Event & Marketing Coordinator

American City Business Journals•Houston, TX

About The Position

The Event & Marketing Coordinator will be responsible for developing and executing marketing plans for events, creating engaging social media content, managing event registration and digital platforms, coordinating with honorees, speakers, and sponsors, assisting with event planning and execution, and handling event administration and organization. This role requires a highly organized and creative individual with strong communication skills, comfortable working in a fast-paced environment and collaborating with various teams.

Requirements

Highly organized with exceptional attention to detail.
Creative and enthusiastic about social media, marketing and events.
Comfortable creating professional content for platforms including LinkedIn, Instagram and other social channels.
A strong writer and communicator.
Able to manage multiple events, deadlines and priorities simultaneously.
Proactive and comfortable taking ownership of assigned responsibilities.
Professional and confident communicating with executives, sponsors, honorees, speakers and community partners.
A collaborative team player who enjoys working across sales, editorial, sales and events.
Comfortable working in a fast-paced environment where priorities can change quickly.
Willing and able to work occasional early mornings, evenings and other hours required for events.
Excited to learn all aspects of event production and grow within the events function.

Nice To Haves

Bachelor's degree in marketing, communications, hospitality, event management, public relations or a related field preferred.
1–3 years of experience in events, marketing, social media, hospitality or a related field preferred.
Experience creating and scheduling social media content.
Strong written communication and proofreading skills.
Experience with Canva, social media scheduling platforms, email marketing tools or event registration systems is a plus.
Proficiency with Microsoft Office, including Outlook, Word, Excel and PowerPoint.
Experience working with sponsors, clients or external partners is a plus.

Responsibilities

Develop and execute a marketing plan for each Houston Business Journal event in partnership with the Event Director.
Create engaging, creative and timely social media content promoting events, nominations, honorees, speakers, sponsors and other event-related initiatives.
Maintain a consistent social media calendar for events, with content planned and scheduled in advance for review.
Create approximately 1–2 creative event-related social media posts per platform each business day, based on the active event calendar and marketing needs.
Identify opportunities for new social content, including behind-the-scenes content, honoree and speaker spotlights, countdowns, event-day content and post-event recaps.
Assist with capturing and posting social content onsite at events.
Coordinate event email marketing, print advertising, website promotion and other marketing efforts.
Submit and manage internal requests for event-related email, digital and print creative.
Ensure event branding and messaging are accurate and consistent across all platforms.
Identify and help build relationships with community and promotional partners to expand event awareness and reach.
Create, maintain and update online event registration pages.
Ensure event pages accurately reflect current sponsors, speakers, honorees, schedules and event information.
Make updates throughout the event cycle as information changes.
Assist attendees with registration questions and provide excellent customer service.
Help manage nomination-related customer service and inquiries for awards programs.
Serve as a primary point of communication for event honorees throughout the awards process.
Support sponsor communication, registration and fulfillment of event-related benefits.
Maintain accurate sponsor, speaker, honoree and event trackers.
Coordinate with community partners regarding tickets, promotional commitments and event deliverables.
Work closely with the editorial team to collect honoree information and materials needed for special publications and event coverage.
Work closely with the Event Director to brainstorm themes, experiences, décor and creative elements for Houston Business Journal events.
Assist with event preparation, including name badges, table signs, programs, awards, signage, sponsor materials, photo backdrops and other event collateral.
Manage event registration and check-in onsite.
Assist with event load-in, setup, execution and load-out.
Help ensure sponsor displays, signage and other onsite benefits are executed correctly.
Provide professional, welcoming customer service to attendees, honorees, speakers, sponsors and partners.
Be prepared to assist wherever needed during live events in a fast-paced environment.
Maintain shared event calendars, timelines, trackers, communications and planning documents.
Submit design and marketing requests early in the planning process and manage them through completion.
Proof event materials for accuracy before final production.
Coordinate administrative event needs, including printing name badges and table signs, ordering awards and creating event programs.
Organize event photography and distribute photos to appropriate internal and external contacts.
Work with the sales team following events to assist with sponsor recaps and fulfillment reporting.
Maintain organized event files and historical information for future planning.