Event Activation Specialist - Seasonal

The Feed•Broomfield, CO
•$25 - $28

About The Position

The Feed is hiring a seasonal, event-based Event Activation Specialist to represent the company at endurance sports events across the country. The role primarily supports HYROX competitions and Rock 'n' Roll Running Series events, with opportunities to assist at additional races and brand activations. The anticipated seasonal assignment continues through June 2027, and schedules and hours vary with event needs; consistent weekly hours are not guaranteed. The position involves travel to events nationwide and hands-on support for expo setup and teardown, event logistics, retail operations, athlete engagement, inventory, and equipment organization. Team deployments may be individual, in pairs, or in larger groups. The specialist also attends in-person training at the Broomfield office and may assist with warehouse staging, equipment preparation, event logistics, debriefs, and post-event organization. The role is suited to a proactive, energetic, adaptable person who takes initiative, solves problems, and works well independently and with a team. Candidates should be comfortable with travel, variable event schedules, long event shifts, and physical setup and teardown work. The Feed arranges or reimburses approved business travel expenses in accordance with company policy. Seasonal employees are eligible for paid sick leave in accordance with Colorado law; no additional employee benefits are offered.

Requirements

  • Be based in Denver/Boulder or surrounding Colorado areas and able to attend occasional training, warehouse preparation, and post-event debriefs in Broomfield.
  • Be available for domestic travel, including multi-day assignments of up to four to five consecutive days, weekends, early mornings, and occasional evenings.
  • Be comfortable working event shifts of approximately 8–12 hours, including extended periods of standing and walking, with appropriate breaks and accommodations.
  • Be able to assist with physically demanding setup and teardown, including lifting and moving event equipment using appropriate assistance or equipment when needed.
  • Be comfortable working independently on assigned responsibilities or alongside a larger event team.
  • Have flexible availability for scheduled events; schedules will be communicated in advance and hours vary throughout the season based on business needs.
  • Demonstrate initiative, resourcefulness, energy, resilience, reliability, adaptability, organization, and a willingness to support teammates.
  • Be confident, personable, and comfortable engaging with athletes and customers.

Nice To Haves

  • Passion for endurance sports; participation in HYROX, running, or other endurance sports and familiarity with the athlete community are ideal.
  • Previous experience in events, experiential marketing, retail, or hospitality is preferred but not required.

Responsibilities

  • Travel to events nationwide to assist with expo setup and teardown, loading equipment, building displays, retail operations, and on-site activations.
  • Represent The Feed professionally and enthusiastically, educate athletes about products, and create positive brand experiences.
  • Anticipate needs, troubleshoot unexpected challenges, adapt to changing priorities, and independently execute assigned responsibilities.
  • Maintain organized, stocked, and presentable event spaces; assist with inventory management, packing, and equipment organization.
  • Attend in-person training at the Broomfield office and assist with warehouse staging, equipment preparation, and event logistics as needed.
  • Participate in event debriefs, provide feedback, and assist with post-event inventory and equipment organization.

Benefits

  • Paid sick leave in accordance with Colorado law.
  • Approved business travel expenses arranged or reimbursed in accordance with company policy.
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