Enterprise Product Manager

SUGAR FOODS LLCWestlake Village, CA
5hHybrid

About The Position

The Category Manager is responsible for driving category growth and performance across both retail and foodservice channels. This role focuses on strategic category leadership, cross-functional collaboration, and insight-based decision making to optimize product mix, pricing, assortment, and promotional strategies. Reporting to the Sr. Director Marketing, the Category Manager plays a key role in shaping the company’s competitive position, delivering value to customers, and influencing long-term enterprise priorities across evolving product categories.

Requirements

  • Bachelor’s degree in marketing, Business, Economics, or related field.
  • 5+ years of category management, trade marketing, or strategy experience in the food industry.
  • Proficiency with syndicated data tools (IRI/Circana, Nielsen, SPINS) and shopper/customer insights platforms.
  • Strong analytical skills with the ability to translate data into clear business recommendations.
  • Excellent communication and collaboration skills across cross-functional teams.

Nice To Haves

  • Deep knowledge of both retail and foodservice channel dynamics.
  • Strategic mindset with operational execution ability.
  • Experience influencing at both corporate and customer-facing levels.

Responsibilities

  • Lead the development of enterprise category strategies that align with business objectives and market trends.
  • Identify growth opportunities through innovation, assortment optimization (adds, deletes, re-launches), pricing strategy, and demand planning.
  • Analyze syndicated data, customer POS, shipment data, and industry trends to drive decisions.
  • Monitor competitor activity, shopper behavior, and channel dynamics across retail and foodservice.
  • Partner with Sales, Marketing, RevOps (Finance) and R&D to align category plans with executional capabilities.
  • Serve as the category expert in customer-facing conversations and internal planning sessions.
  • Recommend portfolio assortment strategies by channel, customer, and format.
  • Support pricing architecture, trade strategy, and promotional planning to drive category performance and margin.
  • Provide regular reporting and performance dashboards on category KPIs.
  • Adapt priorities based on changing category focus areas or market shifts.
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